Digital Commons Network^™

Reporting On Athletes And Mental Health: An Evolution In Language And Lexicon From 1970 To 2019, Vivian Ferris

Electronic Theses and Dissertations

In the spring and summer of 2021, several athletes made headlines for seemingly prioritizing mental health over the status quo of sports society. For example, in May 2021, during the French Open, professional U.S. tennis player Naomi Osaka announced she would not appear at press conferences, despite threats of fines, citing on social media it was for her mental health. The controversy surrounding Osaka and others led to further questions. Looking through the lens of agenda setting and framing theories, the purpose of this study is to better understand the frequency, variety, and evolution of language in journalistic coverage of …

A Content Analysis Of Olivia Pope: How Scandal Reconfirms The Negative Stereotypes Of Black Women., Chelsy Leann Golder

Electronic Theses and Dissertations

The purpose of this study is to answer how Scandal reconfirms the negative stereotypes of black women. Scandal’s leading character, Olivia Pope, embodies the Mammy, the Jezebel, and the Sapphire. These stereotypes were invented during slavery and still used today to justify the current racial and gendered oppression of Black women. A linkage between the stereotypes and Olivia Pope’s character will be made based on an analysis of the television show. A random sampling approach was used to select a total of 14 episodes. Each of the 14 episodes were carefully examined for examples of Mammy-like, Jezebel-like, and Sapphire-like …

A Content Analysis Of Institutions Of Higher Education's Sexual Assault Policies: Assessing Response To Sexual Assault In Georgia, Brianna Williams

Electronic Theses and Dissertations

Sexual assault is a public health concern that must be systematically addressed. The existence of a comprehensive sexual assault policy and compliance with federal regulations can guide institutions of higher education in responding to and preventing sexual assault on campus. Federal laws hold institutions accountable for providing a safe environment for students. The purpose of this qualitative content analysis was to assess compliance with federal policy and assess the response to sexual assault by IHE in Georgia. Data from the National Center for Education Statistics was utilized to identify Georgia's institutions receiving federal aid during 2018-2019. Using a proportionate stratified …

Media, Publicity, And Fashion: The Michelle Obama Effect A Content Analysis Of News Around The World, Temitope M. Fancy

Electronic Theses and Dissertations

This study is a content analysis of media content in a 12-month time period in the lives of Jason Wu and Thom Browne, who were the designers of Michelle Obama’s outfit to the second presidential inauguration. In order to discover the increase in awareness and media coverage of these designers due to Michelle Obama’s fashion selection during the second inauguration, which brought about publicity, the researcher compared mentions, tone of stories, and framing of stories concerning these designers 6 months before and after the inauguration. Results indeed gave support to the hypothesis that mentions of these designers increased significantly after …

Twitter Implementation Within Megachurches: An Examination Of The Social Media's Effectiveness, Andrea Thompson

Electronic Theses and Dissertations

This study identified what Twitter followers were discussing in reference to the top five megachurches in size. The methods utilized within this study involved an examination of all tweets hashtagging the top five megachurches over a sixteen day timeframe. The first research question was answered by categorizing tweets into predetermined content categories. This study also addressed the second research question by determining if Twitter implementation was beneficial in executing the missions of the top five megachurches. This question was answered by analyzing tweets using a five point Likert scale measuring how reflective each tweet was to the mission statement of …

Framing The 2012 Olympics: A Content Analysis Of International Newspaper Coverage Of Female Athletes, Jessica Giuggioli

Electronic Theses and Dissertations

The present content analysis was designed to identify the representation of female athletes in the media during the 2012 London Olympics. Coders analyzed 617 mentions of male and female athletes in order to determine the quantity and quality of coverage during the 2012 Olympics. The research mostly supported previous literature concerning the depiction of female athletes in the media, as the study revealed an imbalance in the quantity and quality of coverage of male and female athletes in newspapers. The frequency of mentions of female athletes was lower than the frequency of mentions of male athletes. Furthermore, female athletes were …

Julian Assange: A Content Analysis Of Media Framing In Newspapers Around The World, Meylin K. Menjivar Andrade

Electronic Theses and Dissertations

Researcher conducted a content analysis in order to examine how the media framed Julian Assange after the Ecuadorian government granted him political asylum at their embassy in London on August 16, 2012. Researchers compared 380 English and Spanish language newspaper articles from North America, Europe, Australia/New Zealand, Asia, and Latin America to examine regional differences in the way Assange was framed.

This study revealed that generally the tone toward Assange was mostly neutral or positive in all continents. Furthermore, European media gave more attention to Julian Assange than did media from North America or other continents.

Exploratory research revealed that …

The Frame Of Social Media In Academic And Industry, Weiwen Zhou

Electronic Theses and Dissertations

With the development of technology, the communication between people has changed rapidly. Social media is a type of digital network designed to share content with other internet users based on their preferences and associations. The purpose of this research was to understand how industry press and the professional market place frame social media today. Moreover, this research showed the explored current social media pedagogy in business and communication programs to see if it matches the need of industry expectations. This study was a content analysis of the text-based study that uses a qualitative software-Leximancer to analyze data. The result suggested …

Open Fire: A Portrait Of Gun Control In U.S. And International Newspaper Articles After The 2011 Arizona Mass Shooting, Heidi L. Smathers

Electronic Theses and Dissertations

This research sought to explore media framing theory, first introduced by Erving Goffman, which asserts that the media portray certain items in a way that affects awareness, salience and tone of those items. There has long been debate about media framing especially as it pertains to the framing of violent events. Mass shootings are of particular interest because of the graphic and often senseless nature of the crime. This study looked particularly at the 2011 Tucson, Arizona mass shooting.

A content analysis of articles between February 7, 2010, and November 8, 2011, was conducted to explore media framing of gun …

A Content Analysis Of Reliability In Advertising Content Analysis Studies., Weize Wang

Electronic Theses and Dissertations

Content analysis is a systematic research method for examining symbolical content in communication by recording or transcribing these messages into categories. Reliability is one of the most distinctive attributes of content analysis methodology comparing to other techniques in communication. A content analysis was conducted by analyzing the method sections of published journal articles in Communication Abstracts from January 2006 through January 2011 by searching "advertising" and "content analysis". Results suggested that television is still the most focused medium in advertising content analysis research. Most of the content analysis studies employed 2 coders for coding reliability assessment data and final data. …

Talking Heads: How Broadcast Media Frame The Public Relations Industry., Samara Rose Litvack

Electronic Theses and Dissertations

Researchers conducted a content analysis to measure framing of the public relations industry in 354 English language broadcast transcripts from the United States, Canada, and Australia from Sept. 1, 2009 to Aug. 31, 2010.

The overall tone toward public relations was strongly negative. Mentions reflected one-way forms of communication and mentions of the pejorative term "PR" appeared more frequently than mentions of "public relations". The profession was almost always mentioned within the body of the broadcast, as opposed to the headline or the lead paragraph.

Exploratory research showed 15 shows that included negative mentions 100% of the time. Additionally, 27 …

A Content Analysis Of Elite U.S. Newspapers' Coverage Of Iran, 1979 And 2005, Melissa Kamal

Electronic Theses and Dissertations

This study is a quantitative content analysis of the New York Times and Washington Post coverage of Iran during the period surrounding the Ayatollah Khomeini's ascension to power in 1979 as well as the period surrounding Mahmoud Ahmadinejad's election in 2005. The results showed that coverage of Iran in the elite American print media as it related to terror was higher in the period after Khomeini came to power and also in the period after Ahmadinejad's election than it was in the period immediately preceding their respective ascensions. The results also showed that there was more coverage of Iran as …

Claims Of Mistaken Identity: An Examination Of U.S. Television Food Commercials And The Adult Obesity Issue, Cristina Delgado

Electronic Theses and Dissertations

Obesity is one of the major public health issues in the United States, often regarded as part of a global crisis. Companies invest billions of dollars each year towards television advertising campaigns aimed at convincing audiences how their ground-breaking discovery 'battles the bulge' or somehow offers an increased health benefit. This study examined how advertisers presented health-related claims, including health and nutrient-content claims, in U.S. adult-targeted television food commercials. The claims were compared to FTC, FDA, and USDA laws, regulations, and recommendations. A content analysis of food advertising was conducted of commercials from major and cable network programs broadcast during …

A Media Analysis Of Racism And Ethnocentrism Issues Framed In Us And European Mass Media Within The Setting Of The 2006 Fifa World Cup Competition., Monica Nastase

Electronic Theses and Dissertations

The present exploratory study, framed in agenda-setting theory, analyzes the way European and US newspapers frame racism and ethnocentrism issues, on the background of the 2006 FIFA World Cup. By combining quantitative and qualitative methods, 2 research hypotheses and 9 research questions were explored. The results showed the distribution of articles that used a positive frame and the ones that used a negative frame was relatively equal across geographical regions.

The US media have shown as the most ethnocentric nationality the Spanish, while the European media, the Scottish. There is an agreement across different geographical regions that the French and …