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Theses/Dissertations

Communication

2008

Identity

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Plaza Fiesta: A Re-Imagined Homeland Contributing To Latino Identity And Community, Sarah Lindley Marske Jul 2008

Plaza Fiesta: A Re-Imagined Homeland Contributing To Latino Identity And Community, Sarah Lindley Marske

Communication Theses

This study analyzes the relationship between Plaza Fiesta, a Latino shopping center located in Atlanta, Georgia, and concepts of Latino identity and community formation among immigrants in a U.S. city. It is focused specifically on the complexities of identification for Latin American immigrants, who relate in various ways to Plaza Fiesta. One chapter explores the relationships between product consumption, marketing, spaces, and memory in the production of hybrid identity formations. Another chapter considers the relationship between pan-ethnic Latino identity construction and notions of belonging and not belonging for these Latin American immigrants. The final chapter adds to knowledge about identity …


Music And The Modern Maya: A Reception Study Of Rock-Maya Music In Guatemala, Malcolm Miguel Botto Jul 2008

Music And The Modern Maya: A Reception Study Of Rock-Maya Music In Guatemala, Malcolm Miguel Botto

Theses and Dissertations

The current global flows of people, capital, technology, images and ideas--a phenomenon described as "mediascapes" by Arjun Appadurai (1996), traverse the most isolated Maya communities in Guatemala. These flows have recently influenced the creation of hybrid media products among the Maya. Among them we find an emerging indigenous musical genre called "Rock-Maya." I use reception analysis methods to document the encoding and decoding of this new indigenous medium of communication. Through qualitative interviews I attempt to show how K'iche'-Maya youth appropriate, what Motti Regev (1997) calls, the rock aesthetic to promote a sense of K'iche'-Maya youth identity in a modern …