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Articles 1 - 6 of 6
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Learning From Crime Dramas, Bridget E. Rubenking
Learning From Crime Dramas, Bridget E. Rubenking
ETD Archive
As the authors of the Transportation-Imagery Model (Green & Brock, 2000 2002) often state, much attention has been paid to the effects of persuasive communications, frequently at the cost of studying the effects that narratives have on individuals' real-world beliefs. This study is primarily interested in examining the role that transportation and presence - along with a host of related variables - play in individuals adopting story-consistent beliefs based on entertainment narratives. A secondary goal of the study is to explore the similarities and differences between transportation (Green & Brock, 2000) and presence (Lombard & Ditton, 1997 Wirth et al. …
Navigating The Paradoxes Of Working From Home, Susan L. Rosiek
Navigating The Paradoxes Of Working From Home, Susan L. Rosiek
ETD Archive
Many of today's organizational employees are turning to flexible work programs, such as telework, to help them balance their work and life responsibilities. Previous research indicates working from home has positive effects, but the same research reveals telework can have a negative impact on work-life balance. There are gaps in the amount and variety of theoretical development in the area of telework. The goal of this research study was to extend the scope of telework analysis beyond technology use by exploring the various tensions teleworkers encounter when working from home, learn how teleworkers alter their communication practices to deal with …
I'Ll See You On Myspace, Carolyn M. Kane
I'Ll See You On Myspace, Carolyn M. Kane
ETD Archive
Social network sites like MySpace and Facebook are a popular online venue for interaction and expression. This study was designed to identify the ways in which people present themselves online in the social network environment of MySpace.com. To examine the types of self-presentation displayed in MySpace profiles, this study drew from current online research, self-presentation theory (Goffman, 1959 Jones, 1990), nonverbal traditions, and the field of visual communication to develop a novel measurement scheme which could be used to analyze photographic and textual elements. Content analysis of a random sample of public profiles selected from MySpace.com focused primarily on the …
Myspace Or Ourspace: A Cross-Cultural Empirical Analysis Of Myspace Comments, Bettina Lunk
Myspace Or Ourspace: A Cross-Cultural Empirical Analysis Of Myspace Comments, Bettina Lunk
ETD Archive
The goal of the current study was to compare users from two distinct cultures to examine the extent to which they communicate differently through MySpace comments and to see how such differences might relate to their cultural background and biological sex. For this purpose, Hofstede's theories of individualism/collectivism and masculinity/femininity and Ting-Toomey's face negotiation theory were used as frameworks. Content analysis was performed on 150 Hungarian and 150 American randomly selected MySpace comments. One-way ANOVAs and crosstabulations showed some significant differences and similarities between Hungarian and American MySpace comments. Real-life cultural differences and sex-linked differences were found to be reflected …
Catching The Video Virus, Trupti Guha
Catching The Video Virus, Trupti Guha
ETD Archive
In the process of computer-mediated exchange, some online videos travel from one person to another resulting in the process of diffusion of the video. However, there are very few empirical investigations of the audience involved in the process. This exploratory research employs Rogers' diffusion of innovations as a theoretical framework to study online video users. Theories from social networks on tie strength and homophily are applied to create an integrated diffusion model. Based on survey data from college students, online video audience was profiled in two ways: one based on individual characteristics and another on activities with video content. Participants …
Worship Styles, Music And Social Identity, Terri Lynne Johnson
Worship Styles, Music And Social Identity, Terri Lynne Johnson
ETD Archive
This study explored worship style, music and social identity from a communication perspective. Specifically, this study was interested in understanding the variables that influence worship music preference. Results indicated that Missouri Synod Lutherans who prefer traditional worship components identify more strongly with the larger organization, the Lutheran Church Missouri Synod (LCMS). Moreover, music preference strongly predicts worship style preference. In addition, parishioners perception of self-disclosure in hymns and praise songs was also examined. Results indicated that certain dimensions of self-disclosure are more prevalent in hymns and praise songs than others and perceived self-disclosure is stronger with those who attend a …