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Policy Paper Media Under Pressure: The Trouble With Press Freedom In Kenya, George Nyabuga Oct 2023

Policy Paper Media Under Pressure: The Trouble With Press Freedom In Kenya, George Nyabuga

Graduate School of Media and Communications

Press freedom in Kenya has undergone significant changes over the past few decades. This resulted in a complex and evolving landscape, where the country boasts of a diverse and lively media landscape, with numerous newspapers, television and radio stations, and a growing online presence giving a credible impression of a plurality of perspectives and voices in the media. Further, the 2010 Kenyan Constitution is recognized as one of Africa‘s most progressive in terms of press freedom protections. It calls for an independent regulator – the Media Council of Kenya – to oversee the media and its standards and safeguard journalists‘ …


Soil Water Use Efficiency Under Integrated Soil Management Practices In The Drylands Of Kenya, Nathan O. Oduor, Monicah Mucheru-Muna, Jayne Njeri Mugwe, Isaya Sijali, George Nyabuga, Daniel Njiru Mugendi May 2023

Soil Water Use Efficiency Under Integrated Soil Management Practices In The Drylands Of Kenya, Nathan O. Oduor, Monicah Mucheru-Muna, Jayne Njeri Mugwe, Isaya Sijali, George Nyabuga, Daniel Njiru Mugendi

Graduate School of Media and Communications

Soil moisture scarcity and soil fertility decline in the drylands contribute to declining crop productivity. The possible synergistic effects of integrating soil & water conservation, and soil fertility management practices on soil moisture, and hence water use efficiency (WUE) in the drylands of Tharaka-Nithi County in Kenya was assessed. The experiment was laid in a three by three split plot arrangement, with four replications, for four cropping seasons. Minimum tillagewith mulch, tied ridges, and conventional tillage formed the main plot factors. The sub-plot factors included animal manure plus fertilizer at 120, 60, and 30 N kg ha−1. There was significant …


Media Consumption In An Evolving Digital World: Millennials And Digital Natives’ Consumption Habits And Implications For Legacy Media In Kenya, Hesbon Owilla, Clare Mogere, Nancy Achieng Booker Jan 2023

Media Consumption In An Evolving Digital World: Millennials And Digital Natives’ Consumption Habits And Implications For Legacy Media In Kenya, Hesbon Owilla, Clare Mogere, Nancy Achieng Booker

Graduate School of Media and Communications

Technology has led to a paradigm shift for industries and consumers alike, altering the way that businesses operate. Traditional media business models have thus been rendered less competitive by the emergence of the digital platforms that are targetcasting and delivering content to niche audience segments. The competition for audience from these emergent digital platforms has not only occasioned a decline in revenues for the legacy media but also audience fragmentation. The biggest puzzle for media executives today is the bulging youth population that is characterised by unique and fluid consumption and lifestyle characteristics. Digital-native content producers have leveraged these unique …