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University of Nevada, Las Vegas

Theses/Dissertations

1999

Hospitality

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United States Business Travelers' Response To Price Changes And Overbooking: Its Effect On Intentional Loyalty In The Hospitality Industry, Nicholas Jee Gordon Jan 1999

United States Business Travelers' Response To Price Changes And Overbooking: Its Effect On Intentional Loyalty In The Hospitality Industry, Nicholas Jee Gordon

UNLV Retrospective Theses & Dissertations

Companies that have highly perishable inventories have used yield management quite extensively over the past decade. The process helps to maximize revenues based on demand. The airline industry was the first to adopt the process into a business setting and has seen varying results along the way. Much of the existing research is geared towards examining the revenue producing potential of the system. There has been little research however, to examine how this process of shifting price to manipulate demand effects customer loyalty; This research attempts to evaluate what the effects actually are when price is used as the major …


Study Of Business Failure In The Hospitality Industry From Both Microeconomic And Macroeconomic Perspectives, Luyuan Gao Jan 1999

Study Of Business Failure In The Hospitality Industry From Both Microeconomic And Macroeconomic Perspectives, Luyuan Gao

UNLV Retrospective Theses & Dissertations

Business failures in the hospitality industry were examined in this study from both microeconomic and macroeconomic perspectives. In the micro-level study, this paper developed a discriminant model for predicting bankruptcy of hospitality firms (lodging and restaurant firms). This model achieved a 92-percent accuracy in classifying the in-sample firms into bankrupt and non-bankrupt groups one year prior to bankruptcy, and a 83-percent accuracy two years prior to bankruptcy. This model also correctly predicted an out-of-sample bankruptcy from one to four years in advance. Additionally, in order to eliminate the industry effect, the study estimated a bankruptcy prediction model for the restaurant …


An Examination Of Two-Year And Four-Year Continuing Education Curriculum In Post-Secondary Hospitality Management Programs, Clark Smith Kincaid Jan 1999

An Examination Of Two-Year And Four-Year Continuing Education Curriculum In Post-Secondary Hospitality Management Programs, Clark Smith Kincaid

UNLV Retrospective Theses & Dissertations

The purpose of this study was to examine continuing education in foodservice management and higher education focuses on how academic programs view continuing education. Four specific areas were focused upon in this study (1) operational issues in continuing education, (2) program design of continuing education, (3) academic practices related to continuing education, and (4) subject areas of foodservice which could be a part of a continuing education program; When possible, importance and performance scores were calculated, allowing for a robust analysis. The analysis includes general descriptive statistics such as frequencies and means and appropriate inferential statistics.


An Examination Of Distance Learning Utilization In Post-Secondary Hospitality Management Programs, Susan J Raymakers Jan 1999

An Examination Of Distance Learning Utilization In Post-Secondary Hospitality Management Programs, Susan J Raymakers

UNLV Retrospective Theses & Dissertations

Post-secondary institutions have long utilized distance learning to expand the base of students. The traditional paper correspondence course has served as a basis for post-secondary education to reach students physically separated from the campus. Recent increases in technology, specifically in networking, have allowed post-secondary institutions to advance the use of distance learning in educational programs. This study identifies the current utilization of distance learning in the post-secondary education arena, particularly in hospitality management programs. It questions program directors in two and four year post-secondary hospitality management programs to determine the respective differences in distance learning activities. Specific areas of interest …