Open Access. Powered by Scholars. Published by Universities.®
- Discipline
- Publication
- Publication Type
Articles 1 - 7 of 7
Full-Text Articles in Entire DC Network
Understanding Local Residents’ Contribution To Online Travel Communities, Bingjie Liu, William C. Norman, Lori Pennington-Gray
Understanding Local Residents’ Contribution To Online Travel Communities, Bingjie Liu, William C. Norman, Lori Pennington-Gray
Travel and Tourism Research Association: Advancing Tourism Research Globally
By exploring online helping behavior, this study developed and tested a conceptual framework to understand local residents’ contribution to online travel communities. The conceptual framework was established based on the attribution-empathy theory and the social identity theory. A web-based survey was conducted in the online travel community “CouchSurfing”, and a total of 377 cases were included in the analysis. The findings indicate that the conceptual framework is statistically significant, and variables of social identity of local resident, attachment to the online community, participation in the online community and personal distress are significant predictors of helping behavior. Based on the results, …
Customer Relations 2.0 – Implications For Destination Marketing, Ulrike Gretzel, Daniel R. Fesenmaier
Customer Relations 2.0 – Implications For Destination Marketing, Ulrike Gretzel, Daniel R. Fesenmaier
Travel and Tourism Research Association: Advancing Tourism Research Globally
This paper examines the relationships travelers form with travel companies and destinations via Facebook. Based on a sample of over 6000 online American travelers, the research finds that travelers have goal-driven motivations to enter such “friendships” with travel companies, from which they mostly expect deals. In contrast, relationships with destinations are more likely based on emotional attachment. The study further finds demographic differences in the likelihood to enter such relationships as well as differences based on Internet skills and travel experience, thus providing insights regarding basic profiles of fans and their motivations. Implications for customer relationship management are discussed.
Do Cultural Differences Influence Tourists’ Likelihood To Seek Information Via Social Media In The Event Of A Crisis?, Ashley Schroeder, Lori Pennington-Gray, Holly Donohoe, Spiro Kiousis, Laura Mandala
Do Cultural Differences Influence Tourists’ Likelihood To Seek Information Via Social Media In The Event Of A Crisis?, Ashley Schroeder, Lori Pennington-Gray, Holly Donohoe, Spiro Kiousis, Laura Mandala
Travel and Tourism Research Association: Advancing Tourism Research Globally
This study examined the influence of the cultural backgrounds of international travelers on the likelihood to turn to social media to seek information if a crisis were to occur while traveling. Data for this study were generated by surveys from an online panel of international respondents from South Korea, China, India, Australia, and Brazil. A total of 2,416 completed surveys were used. The results indicated that travelers from different countries varied in their likelihood to seek information via social media during a crisis. Tourists from South Korea were found to be the most likely to access social media to find …
The Effects Of Social Media Usage On Travel Information Searching And Travel Experience Sharing, Ignatius Cahyanto, Lori Pennington-Gray, Laura Mandala, Ashley Schroeder
The Effects Of Social Media Usage On Travel Information Searching And Travel Experience Sharing, Ignatius Cahyanto, Lori Pennington-Gray, Laura Mandala, Ashley Schroeder
Travel and Tourism Research Association: Advancing Tourism Research Globally
The study examined the different impacts of the use of social media in travel planning and travel experience sharing. Data for this study were generated by surveys to an online panel of respondents. A total of 543 completed surveys were used. The results indicated that different social media have different impacts on both travel planning and travel experience sharing following the trip. This study demonstrated the significance of examining different social media in order to understand its role in constructing travel consumption behaviors. Finally, recommendations are presented.
How Your Emotions On Facebook Can Drive Your Attitudes And Intentions To Go To The Special Event?, Woojin Lee, Cody Morris Paris
How Your Emotions On Facebook Can Drive Your Attitudes And Intentions To Go To The Special Event?, Woojin Lee, Cody Morris Paris
Travel and Tourism Research Association: Advancing Tourism Research Globally
Developments in social media have guided the world into the Attention Age; an age where instead of information, individuals attention becomes the commodity. Rapid developments in social media threaten to overwhelm individuals, and increasingly types of social media vie for individual’s attention. In this new age it is important to understand the uses and applications of different types of social media. Especially, Facebook proves itself to be a popular online social media tool with the potential to reach countless individuals especially with regards to planned social offline events. This study explores the use of Facebook Fan Pages and Events by …
The Production Of Online Travel Photography, Iris Lo Sheung Ting, Bob Mckercher
The Production Of Online Travel Photography, Iris Lo Sheung Ting, Bob Mckercher
Travel and Tourism Research Association: Advancing Tourism Research Globally
Travel photography is rarely examined despite its significance in shaping tourism experience. This study aims to fill the research gap by examining the meaning of posting and sharing travel photographs online as well as the selection process of online photo-sharing. Methods of this ethnographic study involve semi-structured interviews with the producers and visual analysis of their online travel photographs. The findings suggest different meanings of online travel posting, while producers are found to be conscious about potential impacts on their self image when they select photographs for sharing. The study reveals the complexity of tourist-produced photographs which cannot be examined …
Nutrition & Physical Activity Newsletters, Dianne Dwyer
Nutrition & Physical Activity Newsletters, Dianne Dwyer
Doctor of Nursing Practice (DNP) Projects
Background: School-age children in Kettering, Ohio are at risk of morbidity from chronic disease indicated by the percentage of overweight children in the state compared to national averages. A food program has been established to provide children of low-income families free and reduced meals. Currently the food program does not include education on nutrition and physical activity as recommended by national guidelines. Purpose: The purpose of this project is to add an educational intervention for nutrition and physical activity to the current food program in order to meet the current guidelines for nutrition and physical activity. Methods: Monthly newsletters …