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University of Massachusetts Amherst

Travel and Tourism Research Association: Advancing Tourism Research Globally

2016

Satisfaction

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An Investigation And Reconceptualization Of Flow In The Context Of A Skiing Holiday, Isabelle Frochot, Frederic Dimanche, Dominique Kreziak Nov 2016

An Investigation And Reconceptualization Of Flow In The Context Of A Skiing Holiday, Isabelle Frochot, Frederic Dimanche, Dominique Kreziak

Travel and Tourism Research Association: Advancing Tourism Research Globally

The paper looks at the concept of flow in the context of a holiday. Flow is conceptualized as a mental state which develops when an individual, performing an activity, is fully immersed in a feeling of focus, full involvement, and enjoyment in its activity. The paper presents the results of a study conducted in French mountain resorts, and identifies how and in which instances flow occurs. The results have implications for the conceptualization of satisfaction, bring a deeper understanding of what lies at the heart of the holiday experience and provide guidance for managers.


An Analysis Of Effects Of Boredom On Revisit Intention – A Case In Japanese Popular Tourism Destinations, Tetsuo Shimizu, Yuki Okano, Yohei Kurata, Taketo Naoi Nov 2016

An Analysis Of Effects Of Boredom On Revisit Intention – A Case In Japanese Popular Tourism Destinations, Tetsuo Shimizu, Yuki Okano, Yohei Kurata, Taketo Naoi

Travel and Tourism Research Association: Advancing Tourism Research Globally

This study focuses on the effects of visitors’ boredom of a destination on their intention to revisit it, using two Japanese popular tourism destinations as the cases. Relationships between three factors, which are satisfaction, boredom and revisit intention, were examined. In addition to the subjective index of visitors’ boredom based on ratings on a scale, the rate of remaining facilities (RoRF), which was the objective index of visitors’ boredom, is also employed. A questionnaire survey was conducted to obtain data related to the five factors. We conclude that subjective index of visitors’ boredom may not be effective for understanding of …


Applying The Consumption Emotions Set To Sport Tourism, Brian D. Krohn Nov 2016

Applying The Consumption Emotions Set To Sport Tourism, Brian D. Krohn

Travel and Tourism Research Association: Advancing Tourism Research Globally

Research has highlighted the natural relationship between tourism and the concepts of hedonic experiences and experiential consumption. Understanding the emotional response to an experience can help marketers highlight important aspects of the satisfaction judgment. The purpose of this paper was to test the Consumption Emotions Set developed by Richins to verify its applicability in a sport tourism context. Results from confirmatory factor analysis indicate that while the scale has promise, it is important to adjust the scale to the context. Not all experiences evoke the full range of consumption emotions as presented by Richins.


Influence Of Experience And Trip Characteristics On Satisfaction, Brian D. Krohn, Sheila Backman Nov 2016

Influence Of Experience And Trip Characteristics On Satisfaction, Brian D. Krohn, Sheila Backman

Travel and Tourism Research Association: Advancing Tourism Research Globally

Feelings of satisfaction have been shown to be an important concept when understanding the experience of the tourist as a gauge of the quality of the experience as well as a measure of potential for future behavior. Further research is needed to better understand what influences feelings of satisfaction. This paper examines the impact of levels of experience/ability and trip characteristics. Results indicate that players with higher levels of ability were more likely to be satisfied with the experience.


Tourists’ Novelty And Familiarity: Their Effects On Satisfaction And Destination Loyalty, Masaki Toyama, Yuichi Yamada Nov 2016

Tourists’ Novelty And Familiarity: Their Effects On Satisfaction And Destination Loyalty, Masaki Toyama, Yuichi Yamada

Travel and Tourism Research Association: Advancing Tourism Research Globally

Novelty and familiarity play a important role in tourists’ perception, and these have been treated as opposite concepts for a long period. However, in recent cognitive neuroscience literature, it is suggested that novelty and familiarity are distinct concepts, which independently influence consumer behavior (Shimojo, 2008). On this basis, this study aimed to examine the difference between the effects of novelty and familiarity on satisfaction and destination loyalty. The results reflected their different roles. Both novelty and familiarity contribute to destination loyalty. Meanwhile, only novelty has an effect on the formation of satisfaction. It can be inferred that tourists want to …


Examining How Festival Attendees' Motivation Affect Their Involvement And Satisfaction; Food & Wine Festival Attendees' Perspective, Shengnan Zhao, Woojin Lee, Eunju Suh, Jinlin Zhao Aug 2016

Examining How Festival Attendees' Motivation Affect Their Involvement And Satisfaction; Food & Wine Festival Attendees' Perspective, Shengnan Zhao, Woojin Lee, Eunju Suh, Jinlin Zhao

Travel and Tourism Research Association: Advancing Tourism Research Globally

Research on wine tourism is recent and mostly attraction-based. This study aims to understand how motivation could influence tourists’ involvement, perceptions and intention. Data were collected in a Wine and Food Festival in Miami, FL and SEM method was used to analyze it. The results show that novelty seeking and socialization motivation are positively related to pleasure experience whereas socialization motivation is negatively associated with risk probability and importance. Pleasure experience, risk probability, and risk importance are related to satisfaction, yet the directions are different for the two aspects of satisfaction. Only satisfaction of intangible service is related to loyalty.


The Impact Of Visualization And Expectation On Tourists’ Emotion And Satisfaction At The Destination, Woojin Lee Phd, Ara Pachmayer Aug 2016

The Impact Of Visualization And Expectation On Tourists’ Emotion And Satisfaction At The Destination, Woojin Lee Phd, Ara Pachmayer

Travel and Tourism Research Association: Advancing Tourism Research Globally

As tourist satisfaction is a clear goal in the tourism industry it is important to examine the consumers’ psychological process during the pre or post consumption experience including visualization, expectation, emotion and satisfaction of the destination. The current study seeks to show how novelty seekers who engage in visualization create expectations about a destination, and how it can enhance their positive arousal and emotion about the overall trip, ultimately leading to satisfaction with the destination. Managers should recognize how satisfaction, motivation, visualization, expectation, arousal and emotion are associated in order to provide a satisfying experience to tourists


The Effect Of Festival Atmospherics On Visitors' Emotions And Satisfaction, Jenny (Jiyeon) Lee Aug 2016

The Effect Of Festival Atmospherics On Visitors' Emotions And Satisfaction, Jenny (Jiyeon) Lee

Travel and Tourism Research Association: Advancing Tourism Research Globally

This study examined how festival atmospherics influence visitors’ emotions and satisfaction within the Mehrabian-Russell (M-R) framework. Data were collected from festival goers using an onsite and post-visit survey in Spring/Summer 2008 at three Texas community festivals. Our results provided empirical evidence in support of the M-R model within the festival contexts. Specifically, the study results demonstrated that festival atmospherics had a positive indirect effect on overall satisfaction with festival experiences via positive emotions. Based on the findings, practical and theoretical insights are provided


The Role Of Satisfaction And Involvement In Loyalty: Comparing Residents And Tourists, Seohee Chang, Heather Gibson, Lisa Sisson Aug 2016

The Role Of Satisfaction And Involvement In Loyalty: Comparing Residents And Tourists, Seohee Chang, Heather Gibson, Lisa Sisson

Travel and Tourism Research Association: Advancing Tourism Research Globally

Satisfaction is commonly considered important in predicting future behavioral loyalty in tourism contexts. However, few attempts have been made to find out if the role of satisfaction intensifies involvement as a factor contributing to loyalty, and if the loyalty process for residents and tourists in the context of cultural and historic festivals is the same. Therefore, this study examined the loyalty process of residents (n=181) and tourists (n=227) who attended the Tulip Time Festival in Holland, Michigan, measuring the relationship between involvement, satisfaction, and likelihood of returning to the festival. The results showed that tourists' loyalty is not assured by …


Information Technology And Vacation Planning, Behavior, And Satisfaction: A Longitudinal Panel Study, Kelly J. Mackay Phd, Christine A. Vogt Phd Aug 2016

Information Technology And Vacation Planning, Behavior, And Satisfaction: A Longitudinal Panel Study, Kelly J. Mackay Phd, Christine A. Vogt Phd

Travel and Tourism Research Association: Advancing Tourism Research Globally

With much of tourism and information technology (IT) research focused on pre-trip planning and information search, this study treats vacations as multi-phase experiences in order examine how IT is influencing the way vacations are experienced before, during, and after the vacation travel event. The longitudinal panel methodology and vacation diaries employed in this study facilitated in situ data collection across time and situations. While very few panelists indicated they would not bring any IT on vacation, 40% of vacation diarists did not access the Internet while on vacation. Results suggest those who use the Internet and other forms of information …


Exploring Patterns Of Satisfaction And Shopping Motivation In A Tourist Shopping Village, Gianna Moscardo, Pierre Benckendorff, Laurie Murphy Aug 2016

Exploring Patterns Of Satisfaction And Shopping Motivation In A Tourist Shopping Village, Gianna Moscardo, Pierre Benckendorff, Laurie Murphy

Travel and Tourism Research Association: Advancing Tourism Research Globally

Although satisfaction is a core concept in understanding visitor behaviour and shopping is a core activity for many visitors, visitor satisfaction with shopping activities has been given only limited research attention. This paper seeks to address this by examining the relationships between shopping motivation and visitor satisfaction in Hahndorf, an historic German-themed village in Australia. The study surveyed 506 visitors to this tourist shopping village (TSV) using multiple measures of satisfaction. Four shopping motivation groups were identified and profiled and a series of importance-performance analyses revealed distinctive patterns of satisfaction for each group. These results have implications both for the …


Examining The Relationships Between Perceived Value, Service Quality, Satisfaction, And Willingness To Revisit A Theme Park, Ying-Hsiao (Rebecca) Lai, Jui-Yuan Chu, James F. Petrick Aug 2016

Examining The Relationships Between Perceived Value, Service Quality, Satisfaction, And Willingness To Revisit A Theme Park, Ying-Hsiao (Rebecca) Lai, Jui-Yuan Chu, James F. Petrick

Travel and Tourism Research Association: Advancing Tourism Research Globally

The purpose of the study is to examine the relationships between satisfaction, perceived value, and quality in their prediction of revisiting intention. Furthermore, this study applies Cronin’s (2000) research model to test the relationships, and a structural model (SEM) is used to examine the hypothesized relationships. The results show that service quality has a direct effect on perceived value and satisfaction, perceived value has direct effect on satisfaction, and satisfaction has strong relation to visitors’ willingness to revisit theme parks.


The Effects Of Self-Image Congruence, Tourists’ Experiences And Satisfaction On Behavioral Intention, Sameer Hosany Aug 2016

The Effects Of Self-Image Congruence, Tourists’ Experiences And Satisfaction On Behavioral Intention, Sameer Hosany

Travel and Tourism Research Association: Advancing Tourism Research Globally

Self-image congruence is recognised as an important construct in explaining and predicting various aspects of consumer behaviour. However, empirical investigations on the application of self-congruence theories to understand tourists’ post-consumption behaviours are still in its infancy. The purpose of this study is to investigate the effects of self-image congruence, cruisers’ experiences and satisfaction on intention to recommend. Partial Least Square (PLS) path modelling was used to test the hypotheses. Results indicate that self-image congruence (actual and ideal) has significant direct effects on cruisers’ experiences, which in turn influence tourists’ satisfaction. In addition, satisfaction mediates the relationship between cruisers’ experiences and …


Drivers Of Satisfaction With Chinese Hotels, Jingxian Jiang, Ulrike Gretzel, Rob Law Aug 2016

Drivers Of Satisfaction With Chinese Hotels, Jingxian Jiang, Ulrike Gretzel, Rob Law

Travel and Tourism Research Association: Advancing Tourism Research Globally

Hotel reviews provide important opportunities for researching the components of hotel experiences and related guest satisfaction. The study presented in this paper explored what factors are generally mentioned in hotel reviews and if and how specific comments could be linked to overall satisfaction ratings and behavioral intentions. Chinese hotels were selected to form the context of the study as insights on experience elements and satisfaction are especially important in an emerging hospitality market. A total of 983 reviews posted by international travelers were content analyzed. Experience components mentioned in the reviews were then linked to satisfaction ratings, review sentiment and …