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Like, Post, Share, Buy: The Commercial Value Of Affective Networking On Social Media, Cáitríona Murphy Jun 2018

Like, Post, Share, Buy: The Commercial Value Of Affective Networking On Social Media, Cáitríona Murphy

Irish Communication Review

The purpose of this article is to unpack the complexities of how economic value is generated in the digital economy, specifically on social media. This article looks at social networking sites (SNSs), such as Facebook, Twitter, Instagram and Snapchat, and analyses the labour that is carried out by SNS users.

This is a theoretically oriented project that has aimed to identify and analyse the ways in which SNS users create value and profit for corporations. The article explores the labour processes carried out on social media such as the generation of data, the creation of content and the creation of …


School Of Culinary Arts & Food Technology - Summer Newsletter 2018, James Peter Murphy May 2018

School Of Culinary Arts & Food Technology - Summer Newsletter 2018, James Peter Murphy

Other resources

The School of Culinary Arts and Food Technology, Summer Newsletter captured the many events, research, awards, significant contributions and special civic and community activities which the students and staff members of the school have successfully completed up to the Summer period of 2018. The successful completion of these activities would not be possible without the active and on-going support of the 'INSPIRED' friends of Culinary Arts (school sponsors).


The Wine Tasting Experience: A Profit Generator, James Peter Murphy Feb 2018

The Wine Tasting Experience: A Profit Generator, James Peter Murphy

Conference papers

The Wine Tasting Experience - A Profit Generator. This conference presentation addressed strategies and advice in relation to how to ideally use wine within your business as a profit generator, it offered various approaches, tools, and themed strategies which can be adopted for use in the hospitality industry. Wine is a multi dimensional beverage which offers infinite opportunities to businesses and as consumers tastes changes businesses operators much also seek new and exciting ways to attract customers to this ancient beverage.