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Articles 1 - 30 of 50
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Marketing And Outreach Program Showcase, Gary Marks, Hilary Westgate, Denise I. O'Shea, Kim Reamer, Tara Maharjan, Allison Piazza, Kate Hossain
Marketing And Outreach Program Showcase, Gary Marks, Hilary Westgate, Denise I. O'Shea, Kim Reamer, Tara Maharjan, Allison Piazza, Kate Hossain
Denise O'Shea
As marketing and outreach increasingly become core values for librarians, we are always looking for fresh ideas on how to best reach our users. Come and hear from a varied panel of academic librarians about ways to market your resources, services, and events/programs. Each panelist will be discussing a specific marketing or outreach program that their library has initiated recently. We hope to showcase the great work that NJ academic libraries are doing and inspire you to try something new at your library!
Screaming Into The Ether: Assessing E-Resources Outreach Through Digital Touchpoints, Jamie G. Hazlitt, John Jackson
Screaming Into The Ether: Assessing E-Resources Outreach Through Digital Touchpoints, Jamie G. Hazlitt, John Jackson
Jamie Hazlitt
What is the impact of social media, targeted email, and other intentional promotional efforts on e-resource usage? Is there a correlation between e-resources marketing and the use of those resources? What data can we gather, what can we learn, and how can this be used to improve our communications with faculty and outreach via social media and digital spaces?
This presentation will explore the findings from the first year of a multi-year study on marketing e-resources at Loyola Marymount University in Los Angeles. Librarians at the William H. Hannon Library examined the usage of specific e-resources over the course of …
Faculty Pub Night At The William H. Hannon Library: Highlighting Faculty Works Through Creative Programming, Jamie Hazlitt, John M. Jackson
Faculty Pub Night At The William H. Hannon Library: Highlighting Faculty Works Through Creative Programming, Jamie Hazlitt, John M. Jackson
Jamie Hazlitt
Creative, interdisciplinary partnership and collaboration with university faculty is an essential function of every academic library, whether for course design and integration of information literacy in the curriculum, strategically building the library collections, or designing programming for the community. Over the past six years at the William H. Hannon Library at Loyola Marymount University (LMU), a program created to highlight and promote faculty publications and creative works has evolved into a keystone of our annual programming lineup. The series, called Faculty Pub Night, provides LMU faculty with the opportunity to share their work with students, university staff, other faculty …
Bringing Underserved Staff Online @ Lmu, Jamie G. Hazlitt, Raymundo Andrade
Bringing Underserved Staff Online @ Lmu, Jamie G. Hazlitt, Raymundo Andrade
Jamie Hazlitt
One tangible benefit of working at a university is the number of opportunities for continuing education. At LMU, these resources abound for white-‐collar, professional staff. But results from a 2010 survey initiated by the library and ITS indicated that the majority of respondents from LMU Facilities employees were unaware that library and technology workshops (which take place year-round) were offered at all. Through grassroots efforts, Raymundo Andrade and Jamie Hazlitt opened the lines of communication with facilities administration, offered basic technology and English language training opportunities for service staff, and tangibly improved the technology skills and enriched the lives of …
Promoting Civic Engagement Through Academic Library Outreach Programs, Kristen S. Shuyler, Liz Chenevey, Ryan Winfree
Promoting Civic Engagement Through Academic Library Outreach Programs, Kristen S. Shuyler, Liz Chenevey, Ryan Winfree
Kristen S. Shuyler
How are Virginia's academic libraries promoting civic engagement? This poster presents results of a statewide civic engagement survey and shares one academic library's civic engagement outreach activities. Civic literacy competencies, such as the ability to contact representatives, are related to information literacy skills, and libraries should continue to promote them.
Organic Outreach For Academic Libraries: Collaborating With Student Affairs Units To Reach College Students, Kristen S. Shuyler
Organic Outreach For Academic Libraries: Collaborating With Student Affairs Units To Reach College Students, Kristen S. Shuyler
Kristen S. Shuyler
The college campus is a complex ecosystem of services and resources. Academic library outreach efforts offered in partnership with Student Affairs units can support the whole student as they navigate this ecosystem. This presentation offers one librarian's experience collaborating with Student Affairs units such as health, counseling, and recreation centers. A mental model for this work that draws on the metaphor of organic gardening helps frame the remarks and reflections.
Recasting Finals Week Programs: Fostering Student Success With Collaboration And Goodwill, Maria Atilano
Recasting Finals Week Programs: Fostering Student Success With Collaboration And Goodwill, Maria Atilano
Maria Atilano
Finals Week is an extremely stressful time for students and library staff. While a busy university library may seem like the last place for some R&R, outreach librarians can implement fun, engaging, and cost-effective events to foster academic success and mental wellbeing. Popular programs include service dogs in the library, free late-night coffee, a sleep zone, and pop-up Random Acts of Snacks. During this poster session, attendees will learn how to plan similar events and activities, assess ways to collaborate with other departments to increase reach and reduce costs, and define how to create goodwill while promoting student success.
Information Literacy Outreach In A Fake News World, Debbie Morrow
Information Literacy Outreach In A Fake News World, Debbie Morrow
Debbie Morrow
Information Literacy Outreach In A Fake News World, Debbie Morrow
Information Literacy Outreach In A Fake News World, Debbie Morrow
Debbie Morrow
Educational Magic Tricks Based On Error-Detection Schemes, Ronald I. Greenberg
Educational Magic Tricks Based On Error-Detection Schemes, Ronald I. Greenberg
Ronald Greenberg
Magic tricks based on computer science concepts help grab student attention and can motivate them to delve more deeply. Error detection ideas long used by computer scientists provide a rich basis for working magic; probably the most well known trick of this type is one included in the CS Unplugged activities. This paper shows that much more powerful variations of the trick can be performed, some in an unplugged environment and some with computer assistance. Some of the tricks also show off additional concepts in computer science and discrete mathematics.
How To Post So Others Will Listen: Engaging Your Audience Through Social Media, April Hines, Maria Atilano
How To Post So Others Will Listen: Engaging Your Audience Through Social Media, April Hines, Maria Atilano
Maria Atilano
When it comes to social media, libraries are certainly posting, but is anyone listening? How can libraries create engaging content, attract and sustain followers, and create a sense of community among their user groups? In this session, two librarians from different institutions will share how they were able to successfully engage their patrons through multiple social media platforms, resulting in thousands of interactions with a variety of audiences. Attendees will learn to find their social media “voice,” to craft the right message, and to develop a brand that highlights library staff as valuable resources. By utilizing strategic planning, advocacy techniques, …
Racial Tension On Display: Engaging With Black Lives Matter And Negotiating Public Push-Back, Michael Mungin, Yasmeen Shorish
Racial Tension On Display: Engaging With Black Lives Matter And Negotiating Public Push-Back, Michael Mungin, Yasmeen Shorish
Yasmeen Shorish
This poster details the production of a book display on Black Lives Matter and the resulting vandalism that occurred. The Libraries used this event as an educational opportunity, while recognizing the harm that it could bring to communities that identify with the Black Lives Matter movement. The poster also addresses areas of improvement for the Libraries and the importance of outreach activities for our communities.
Implementing Augmented Reality In Academic Libraries, Sandy Avila
Implementing Augmented Reality In Academic Libraries, Sandy Avila
Sandy Avila
Muchos Mentores En Iowa: The Pedagogy Of Student To Student Mentoring In Information Literacy, Julia Bauder, Beth Bohstedt, Phillip Jones
Muchos Mentores En Iowa: The Pedagogy Of Student To Student Mentoring In Information Literacy, Julia Bauder, Beth Bohstedt, Phillip Jones
Phillip Jones
At Grinnell College we believe that students can be the best teachers and that lasting learning also happens outside of the classroom. The Grinnell College Libraries' peer mentoring program is rooted in these beliefs. Our program has two components: advanced research help provided by reference assistants (RAs) at the reference desk; and basic information service provided by all students working at our public service desks. Throughout this presentation, attendees will be challenged to consider if peer information service is appropriate for their libraries and to articulate initial steps to explore and implement such a service.
Tracking For Outreach: Using Data For Cross-Unit Purposes, Heidi Gauder, Hector Escobar
Tracking For Outreach: Using Data For Cross-Unit Purposes, Heidi Gauder, Hector Escobar
Hector Escobar
Purpose: Since creating an information commons a couple years ago, this library’s research team has been coordinating data gathering methods with the writing center. With both units using standard check-in procedures at a shared desk and hosting in-depth consultations in a shared space, it made sense to share technologies. Since Spring 2015, we have logged students for research consultations with software that is commonly used by writing centers, tutoring and other academic support units. We are not only able to count the number of consultations, but we are also able to record cross-referrals with the writing center, calculate average consultation …
Tracking For Outreach: Using Data For Cross-Unit Purposes, Heidi Gauder, Hector Escobar
Tracking For Outreach: Using Data For Cross-Unit Purposes, Heidi Gauder, Hector Escobar
Heidi Gauder
Purpose: Since creating an information commons a couple years ago, this library’s research team has been coordinating data gathering methods with the writing center. With both units using standard check-in procedures at a shared desk and hosting in-depth consultations in a shared space, it made sense to share technologies. Since Spring 2015, we have logged students for research consultations with software that is commonly used by writing centers, tutoring and other academic support units. We are not only able to count the number of consultations, but we are also able to record cross-referrals with the writing center, calculate average consultation …
How To Use Existing Residential Networks To Promote The Value Of The Library, Benjamin Andrus, Anne Larrivee
How To Use Existing Residential Networks To Promote The Value Of The Library, Benjamin Andrus, Anne Larrivee
Anne Larrivee
This poster focuses on the value of working with residential life when planning library instruction programs within the residence halls.
Aca Implementation In Metro Louisville: Outreach And Enrollment, Susan Buchino, Liza Creel
Aca Implementation In Metro Louisville: Outreach And Enrollment, Susan Buchino, Liza Creel
Susan Buchino
"Why Are We Still Talking About Diversity?" Combatting Misconceptions In An Academic Library, Michael Mungin, Yasmeen Shorish
"Why Are We Still Talking About Diversity?" Combatting Misconceptions In An Academic Library, Michael Mungin, Yasmeen Shorish
Yasmeen Shorish
This poster will present the assessment and intervention activities of individuals at a mid-sized academic library with respect to diversity personnel initiatives. Each year, library employees complete a survey designed to gauge satisfaction and areas for improvement. Qualitative data suggest that library staff are confused about definitions of diversity and/or lack requisite buy-in and interest in initiatives that address diversity concerns. The activities and outcomes of an intervention to address these issues will be discussed.
Reflections On Math Students’ Circles: Two Personal Stories From Colorado, Diana White, Lori Ziegelmeier
Reflections On Math Students’ Circles: Two Personal Stories From Colorado, Diana White, Lori Ziegelmeier
Lori Beth Ziegelmeier
Math Students’ Circles provide an opportunity for mathematicians to work in their communities to engage young students in mathematics as a human, aesthetic, and social endeavor. Sometimes referred to simply as Math Circles, these venues give mathematicians experience in introducing children to topics not typically seen in school curricula in an exciting, hands-on format. This article explores two Math Students’ Circles (MSCs) in the state of Colorado from the point of view of two pre-tenure faculty members. One participated in MSCs for four years while working on her Ph.D. in mathematics, the other started an MSC as an offshoot of …
Faculty Pub Night At The William H. Hannon Library: Highlighting Faculty Works Through Creative Programming, John M. Jackson, Jamie Hazlitt
Faculty Pub Night At The William H. Hannon Library: Highlighting Faculty Works Through Creative Programming, John M. Jackson, Jamie Hazlitt
John M. Jackson
No abstract provided.
2015 What's Brewing At The Library?, Nichole M. Rustad
2015 What's Brewing At The Library?, Nichole M. Rustad
Nichole M Rustad
Inspired by our library’s role in supporting faculty, staff and students, Roesch Library at the University of Dayton hosted a free open house style event with local craft beer offerings called “What’s Brewing at Roesch Library?”
Outreach Across The Ages: Developing Programs And Partnerships For Adults From 18 To 80, Maria Atilano, Kayla Kuni
Outreach Across The Ages: Developing Programs And Partnerships For Adults From 18 To 80, Maria Atilano, Kayla Kuni
Maria Atilano
No abstract provided.
Ethnography In Action: Active Learning In Academic Library Outreach To Middle School Students, Samantha Godbey, Nancy Fawley, Xan Goodman, Susan Wainscott
Ethnography In Action: Active Learning In Academic Library Outreach To Middle School Students, Samantha Godbey, Nancy Fawley, Xan Goodman, Susan Wainscott
Nancy Fawley
This article describes an outreach activity developed and coordinated by academic librarians as part of a state program for low-income middle school students. Rather than offering a traditional library tour, the library organizers wanted to provide the middle school students with a meaningful experience that would encourage active participation, critical thinking, and alleviate library anxiety. As a spin on the traditional tour, students applied an ethnographic approach to learning about the library. The authors describe the development and implementation of the activity and provide recommendations for other librarians involved in outreach to K-12 students.
Stop, Collaborate And Listen, Lisandra R. Carmichael, Maria Atilano, Cat Silvers
Stop, Collaborate And Listen, Lisandra R. Carmichael, Maria Atilano, Cat Silvers
Maria Atilano
Libraries are under pressure to demonstrate their value within their educational institutions and in their communities. The University of North Florida is in the process of a rebranding project to update its image and to address concerns including student success, retention, and time to degree. The presenters will propose skills to strengthen library relevance that are applicable to all libraries by using three simple steps: STOP - Evaluate where you are. Assess your current practices and determine areas for improvement. COLLABORATE - Identify opportunities for partnerships with organizations or groups whose goals align with yours. LISTEN - Garner feedback from …
Bird’S Eye View: Using Twitter In #Clubroesch, Katy Kelly, Hector Escobar
Bird’S Eye View: Using Twitter In #Clubroesch, Katy Kelly, Hector Escobar
Hector Escobar
For many libraries, social media is usually another platform to share information about library resources and events. For some, the term has become overused so much that the social aspect has fallen by the wayside. Facebook page updates or tweets are only part of what you can bring to and achieve from social media. In this article we discuss how students communicate with our academic library on Twitter, and how we used conversations to improve library spaces, technology, and services. We will explain the process of tracking and responding to student tweets, as well as the pros and cons of …
Data Information Literacy And Undergraduates: A Critical Competency, Yasmeen Shorish
Data Information Literacy And Undergraduates: A Critical Competency, Yasmeen Shorish
Yasmeen Shorish
As a primer on data information literacy (DIL), this column will cover the background of the field and why it is relevant to college and university libraries serving undergraduate populations. This article includes how data information literacy relates to information literacy, competencies associated with DIL, the relevance of DIL to undergraduates, DIL in library instruction, and the reasons for library engagement with DIL. Examining DIL within the larger framework of information literacy can help outreach and instruction librarians engage with a format that may be unfamiliar to them but whose underlying foundation is well-established.
From Adair To Woodford County And All Points In-Between, Jason Keinsley, Lauren Robinson
From Adair To Woodford County And All Points In-Between, Jason Keinsley, Lauren Robinson
Lauren E. Robinson
At the Agricultural Information Center (AIC) we are trying to provide relevant content for Cooperative Extension personnel located throughout the state of Kentucky. The College of Agriculture, Food, and Environment is the University of Kentucky's largest college and has employees located in all of the 120 Kentucky counties. Therefore, we are working to create and maintain relevant outreach services for a geographically and culturally diverse user group. Throughout this process, we have realized that creating online tutorials and virtual training sessions is not enough to support outreach services—we must stay visible. To stay visible, we have visited regional meetings and …
Small School, Big Reach: #11;Open Access Outreach On A Liberal Arts College Campus, Janelle L. Wertzberger
Small School, Big Reach: #11;Open Access Outreach On A Liberal Arts College Campus, Janelle L. Wertzberger
Janelle Wertzberger
The liberal arts college environment provides opportunities for campus-wide engagement of open access issues that may differ from those at larger institutions. Because we support fewer campus authors, we are able to provide a high level of service. Librarians’ close connections with faculty and students allow us to move beyond articles and theses and solicit a wide range of scholarly and creative works to share in our repository. In addition, we’ve fostered conversations about open access, open textbooks, altmetrics, and copyright among faculty, staff, and students. This poster will present a snapshot of a variety of outreach and education strategies …
Filling In The Gaps: Using Outreach Efforts To Acquire Documentation On The Black Campus Movement, 1965-1972, Lae'l Hughes-Watkins