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Narrative Approach To Corporate Strategy: Empirical Foundations, Michael S. Carriger
Narrative Approach To Corporate Strategy: Empirical Foundations, Michael S. Carriger
WCBT Faculty Publications
Purpose - This paper aims to present theoretical and empirical foundations for the use of a particular type of narrative skillfully deployed by senior leaders in an organization as an effective tool for creating, disseminating and executing corporate strategy. Design/methodology/approach - The paper presents original research on the effectiveness of the use of a "springboard story" as a leadership tool. Findings - Data are presented to substantiate that a "springboard story" presentation of corporate strategy and competitive advantage is more effective at producing a consistent and confident choice of competitive advantage among an audience than a presentation of corporate strategy …
Irony And Organizations: Epistemological Claims And Supporting Field Stories, Ulla Johansson, Ed., Jill Woodilla, Ed.
Irony And Organizations: Epistemological Claims And Supporting Field Stories, Ulla Johansson, Ed., Jill Woodilla, Ed.
WCBT Faculty Publications
"Irony, in the writings of these scholars from different parts of the world, demonstrates once again that ""what"" we know is tenuous and at the same time closely intertwined with ""how"" we know and represent that knowledge. And while each chapter approaches irony from a slightly different angle, they share a common assumption - that irony can be used to enhance practice."
Organizational Culture, Tqm, And Business Process Reengineering: An Empirical Comparison, Edward W. Gore Jr.
Organizational Culture, Tqm, And Business Process Reengineering: An Empirical Comparison, Edward W. Gore Jr.
WCBT Faculty Publications
The results of this study underscore the importance of organizational culture and suggest that TQM provides a way to build a culture that supports improvement. Top managers must focus on this role for TQM. Too often the need for quick returns on the effort leads to a focus on the "tools" and specific improvements and this emphasis can work against developing a supportive culture. Reengineering is an example of this phenomenon. Frustration with the time it takes to carry through on a TQM initiative caused firms to try reengineering, which, with its emphasis on outsiders and specialized personnel, works against …