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Pnf 2.0? Initial Evidence That Gamification Can Increase The Efficacy Of Brief, Web-Based Personalized Normative Feedback Alcohol Interventions, Sarah C. Boyle, Andrew M. Earle, Joseph W. Labrie, Daniel J. Smith
Pnf 2.0? Initial Evidence That Gamification Can Increase The Efficacy Of Brief, Web-Based Personalized Normative Feedback Alcohol Interventions, Sarah C. Boyle, Andrew M. Earle, Joseph W. Labrie, Daniel J. Smith
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Gamified interventions exploit the motivational characteristics of a game in order to provide prevention information and promote behavior change. Despite the modest effect sizes observed in increasingly popular web-based personalized normative feedback (PNF) alcohol interventions for college students, previous research has yet to consider how gamification might be used to enhance efficacy. This study examines whether a novel, gamified PNF intervention format, which includes a point-based reward system, the element of chance, and personal icons to visually represent users, is more effective in reducing short-term alcohol use than the standard web-based style of PNF currently used on college campuses. Two-hundred …