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A Student Inventory Simulation Evaluating Changing Demand Variation And Customer Service, Craig G. Harms
A Student Inventory Simulation Evaluating Changing Demand Variation And Customer Service, Craig G. Harms
Association of Marketing Theory and Practice Proceedings 2014
This paper presents the pedagogy of an Excel student simulation that allows the user to change various costs and demand variation and experiment with the effects of those changes on a set of customer service levels. Unlike merely reading about inventory control and the importance of customer service, students can actually experience the results of experimenting with a variety of service levels and the effects on shortages. Track: Marketing Education
The Transformation Of The Supply Chain Manager, Dave Mcmahon, Stephen A. Lemay, Jeffery A. Periatt
The Transformation Of The Supply Chain Manager, Dave Mcmahon, Stephen A. Lemay, Jeffery A. Periatt
Association of Marketing Theory and Practice Proceedings 2014
This research examines the transformation of the job of supply chain manager. This involves an analysis of the activities of this position, the competencies needed, what the job requires, and the training that is needed. Suggestions on how to develop and provide training are discussed. This research was funded by CSCMP.