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Organizational Digital Agility: Strategic Imperative For Digital Transformation And Firm Performance, John Willard Hill

Theses and Dissertations

A firm’s ability to achieve a competitive advantage through the creation of digital capabilities is affected by a firm’s organizational digital agility (ODA). At their heart, both the resource-based view and dynamic capabilities provide vehicles for describing the ‘what’ regarding the role of resources in executing firm strategy. However, these two theoretical foundations do not address the ‘how’ and the manager's role in deploying those resources to achieve a competitive advantage. Resource orchestration theory begins to address this gap and advocates for the manager’s role in deploying these resources. Yet, despite this theoretical foundation, little research has been conducted on …