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Designing With Images: Using A Realism Continuum To Choose Pictures For Communication Tasks, Stuart Medley
Designing With Images: Using A Realism Continuum To Choose Pictures For Communication Tasks, Stuart Medley
Research outputs 2013
Graphic design has historically been concerned with giving identity to clients’ projects. But what of its own identity? Graphic design and typography have become interchangeable terms, to the detriment of any theoretical position on pictures. This paper explains the necessity of a theory of pictures specific to the graphic design discipline. Bamford (2003) says there can’t be a vocabulary of images since it would be as limitless as the imagination and graphic skills of humanity. But a search for a vocabulary of images is a red herring for graphic design. Typography is less about what is spoken and more about …
Chinese Students' Perceptions Of Their Creativity And Their Perceptions Of Western Students' Creativity, Bingxin Wang, Kenneth M. Greenwood
Chinese Students' Perceptions Of Their Creativity And Their Perceptions Of Western Students' Creativity, Bingxin Wang, Kenneth M. Greenwood
Research outputs 2013
This paper applies the Four C Model of Creativity ('Big-C, little-c, mini-c and Pro-c') to determine Chinese students' perceptions of their own creativity and their perceptions of Western students' creativity. By surveying 100 Chinese students and interviewing 10 of them, this paper discovered that Chinese students generally perceived their creativity to be less than that of Western students. Differences on mini-c and Pro-c were larger in the direction of Western students being superior, and the items that differed in the opposite direction and those which did not differ were part of the subset of little-c items. The perceived superiority of …