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Don’T Remind Me: Part-Set Cuing Inhibits Consumers Prospective Memory When Reviewing Home Loan Terms, Mark Alexander Leboeuf
Don’T Remind Me: Part-Set Cuing Inhibits Consumers Prospective Memory When Reviewing Home Loan Terms, Mark Alexander Leboeuf
College of Science and Health Theses and Dissertations
Three experiments examined whether part-set cuing effects might impair consumers’ abilities to remember to check loan attributes on a home-loan disclosure form. In part-set cuing effects, memory is typically impaired when a subset of previously learned items are offered as cues to aid subsequent recall. Participants studied a list of loan attributes to check when they subsequently reviewed a home-loan disclosure form. Results indicated that participants cued immediately prior to reviewing the form remembered to check (visually fixated) a lower percentage of non-cued attributes relative to those presented with no cues (Experiments 1 – 3). The magnitude of impairment increased …