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Forced Adoption: Diffusion And Perception Of Online Education By Postsecondary Faculty Members Before And During The Coronavirus Pandemic, Marcelyn R. Saxton May 2022

Forced Adoption: Diffusion And Perception Of Online Education By Postsecondary Faculty Members Before And During The Coronavirus Pandemic, Marcelyn R. Saxton

ETD Archive

Once considered a fringe and unreliable pedagogical approach for higher education, online learning has entered the mainstream. While the adoption of online learning has been on the rise for the past decade, higher education’s forced adoption of online learning in response to COVID-19 has accelerated the curve. It has raised questions on the viability, sustainability, and interest in online learning for teachers, students, and administrative leadership. The most important question is: has forced adoption forever changed pedagogical approaches for higher education? This research attempts to answer this question from the perspectives of the teachers and faculty forced to adopt online …


The Cry Of A Revolutionary Spirit: Reactions To The Goals Of Three Movements From Revolutionary Groups Within The United States Of America, Dennessa D. Gooden Jan 2019

The Cry Of A Revolutionary Spirit: Reactions To The Goals Of Three Movements From Revolutionary Groups Within The United States Of America, Dennessa D. Gooden

ETD Archive

This thesis explored the power of verbal and non-verbal communication through revolutionary movements in the United States of America. The research focused on the overall question of whether people in America still support key U.S. revolutionary movements (as expressed by three U.S. revolutionary groups--the U.S. Founding Fathers, the Black Panther Party, and the Black Lives Matter group). These three revolutionary movements had similar goals and verbal messages, but there were three very different reactions among people in the United States of America. Overall, it was found that people in the Unites States generally do support the goals of these three …


The Effect Of Electronic Nicotine Delivery Systems On The Vocal Folds, Hilary Gayle Sample Jan 2019

The Effect Of Electronic Nicotine Delivery Systems On The Vocal Folds, Hilary Gayle Sample

ETD Archive

Electronic Nicotine Delivery Systems (ENDS) are non-combustible tobacco products that are rapidly gaining in popularity worldwide. ENDS are marketed as safer alternatives to cigarettes; however, very little research is available to support or deny these claims. ENDS aerosol is inhaled over the vocal folds and into the lungs consistent with cigarette smoke. The larynx is among the primary locations affected by smoking; therefore, it is necessary to evaluate the effect, if any, of ENDS on the larynx. The goal of the present study was to evaluate the laryngeal appearance and function of seven ENDS users as compared to four cigarette …


Determinants Of Multitasking Behavior Among Young Adults During Group Meetings: Attitudes On Norms, Polychronicity And Multicommunicating, Samantha Okegbe Jan 2019

Determinants Of Multitasking Behavior Among Young Adults During Group Meetings: Attitudes On Norms, Polychronicity And Multicommunicating, Samantha Okegbe

ETD Archive

Research on the influence of multitasking behavior on efficacy of outcomes is mixed. Many researchers consider multitasking to enhance individuals’ productivity when it is managed properly, and others argue that it is detrimental in some cases. This study is about understanding multitasking behavior of young adults during group meetings. Group meetings are an integral part of communication practices in organization. Group meetings are essential for training, planning, and completing a task that requires participation from all members of a group. One of the norms in group meetings is the expectation to focus on task at hand and pay attention to …


Factors Influencing Efficacy Of Celebrity Endorsement In Saudi Arabia, Ibrahim Qabur Jan 2018

Factors Influencing Efficacy Of Celebrity Endorsement In Saudi Arabia, Ibrahim Qabur

ETD Archive

The study investigates factors that influence the efficacy of celebrity endorsement on social media in Saudi Arabia. The study builds upon the findings of research done primarily in East Asia and in the U.S. This research studied how celebrity endorsement via social media influences celebrity followers on brand recognition, purchase decision, support a cause, and overall, celebrity influence. This study’s 911 respondents were selected through the snowball method of sampling. Data was conducted using online survey with Saudi nationals, both in Saudi Arabia and in the United States, on their attitudes towards the credibility of celebrities and their influence. This …


The Evaluation Of Non-Standard Accented English: An Intergroup Perspective On Language Attitudes, Doris Acheme Jan 2018

The Evaluation Of Non-Standard Accented English: An Intergroup Perspective On Language Attitudes, Doris Acheme

ETD Archive

The present study used social identity theory as a framework in examining the evaluation of non-standard accented speakers from India and Nigeria and whose first language is English. Social identity theory explains one’s awareness that he/she is a member of a certain social group and that such group membership is of value to the individual. Accordingly, the study investigated how social identity influences listeners’ perceptions of non-standard accented speakers’ status, solidarity, and dynamism. And also, if Standard American English (SAE), Indian and Nigerian accents are perceived differently by listeners. A 3 (SAE, Indian accented English, and Nigerian accented English) ¿ …


Expanding Our Present Knowledge Of The Non-Fictional World: An Analysis Of Transportation And Identification With Victims And Perpetrators, Shantale D. Roberts Jan 2018

Expanding Our Present Knowledge Of The Non-Fictional World: An Analysis Of Transportation And Identification With Victims And Perpetrators, Shantale D. Roberts

ETD Archive

This study tests for transportation and identification in non- fiction documentaries that portrayed victims and perpetrators of crime. Participants were a combination of college students and individual who were recruited via social media. The two video conditions demonstrated adult women who were portrayed as either a victim or perpetrator; this is where the manipulation occurred. Participants were randomly selected to view a documentary of a black or white victim, or a black or white perpetrator. Results found that participants were able to be transported into a non- fiction video. Participants also expressed high levels of identification with the women portrayed …


Emotional Responses To Opioid Public Service Announcements; Testing Trait Empathy’S Impact On Message Processing And Attitude Change, Olivia D. Cohen Jan 2018

Emotional Responses To Opioid Public Service Announcements; Testing Trait Empathy’S Impact On Message Processing And Attitude Change, Olivia D. Cohen

ETD Archive

Addiction to opioids, including abusing prescription pain killers and using heroin, is on a dramatic rise in the United States. Communities across the country are in the process of adapting new ways of addressing the issue, which have been met with significant opposition from the general public. This study examined the impact an individual’s trait empathy has on whether persuasive public service announcements (PSAs) dealing with opioid addiction will be processed centrally or peripherally. Empathy has evolved, growing from an emotional experience, to a cognitive ability, to a function of both emotional and cognitive elements that can work both independently …


Dimensions Of Online/Offline Social Communication: An Extension Of The Hyperpersonal Model, Devin Joseph Kelly Jan 2018

Dimensions Of Online/Offline Social Communication: An Extension Of The Hyperpersonal Model, Devin Joseph Kelly

ETD Archive

With the rise of technology it becomes important to measure and analyze the communication patterns that are emerging from these changes. Technologies open up different communication patterns for individuals to use (Tomas & Carlson 2015; Walther, 1996; Wei & Leung, 1999). Thus, this study develops the “ASOHIO” perspective, which incorporates a range of new and old communication patterns, online communication, offline communication, synchronous communication, asynchronous communication, interpersonal communication, and hyperpersonal communication. This work also looks to extend the hyperpersonal model greatly by developing an actual multi-item scale to measure the construct at the individual level. Walther’s (1996) basic description of …


Snapping Live: Exploring The Effects Of Ephemerality Nature Of Messaging In Social Media Settings, Dania Aljouhi Jan 2017

Snapping Live: Exploring The Effects Of Ephemerality Nature Of Messaging In Social Media Settings, Dania Aljouhi

ETD Archive

Ephemeral messaging apps such as Snapchat has become a very popular app with young adults. The Snapchat application defined as an instant messaging app that allows its users to take pictures, videos, add a captions, doodles and send the content to a friend or add it to the user’s story. Importantly, “the snaps” will self-destruct after a specified period of time. Further investigation regarding the effects of using ephemeral nature of messaging in Computer-Mediated Communication (CMC) is explored in the theoretical framework of Hyperpersonal. This study was designed to examine the role of ephemeral nature of messaging in social media …


Do Bilingual Speakers Shift Fundamental Frequency Based On Language Acquisition Or Language Dominance?, Nydia Abigail Mendez Jan 2017

Do Bilingual Speakers Shift Fundamental Frequency Based On Language Acquisition Or Language Dominance?, Nydia Abigail Mendez

ETD Archive

As Spanish-English bilingual speakers continue becoming a growing part of the population in the United States it is essential to investigate their acoustic measures. The purpose of this study was to investigate a possible shift in fundamental frequency (F0) measures in bilingual speakers, and it sought to determine whether that shift was based on language acquisition or language dominance. Eleven Spanish-English bilinguals were asked to complete the following tasks 1) answer the Language Experience and Proficiency Questionnaire (LEAP-Q) 2) complete 3 Spanish and 3 English category fluency trials by naming words belonging to a category (e.g. animals), each one minute …


Intentions And Behaviors: Testing Spiral Of Silence In A Social Media Context, Carlina Dirusso Jan 2017

Intentions And Behaviors: Testing Spiral Of Silence In A Social Media Context, Carlina Dirusso

ETD Archive

This study tests for a spiral of silence effect on Facebook using vaccination as the controversial topic. Participants were required to have a Facebook account and to log in to their account to participate in the experiment. The three experimental conditions were real Facebook posts containing a meme about vaccines and a comment thread, where the manipulation occurred. The anti-vaccination condition had mostly anti-vaccination comments (9 of 10); the pro-vaccination condition had mostly pro-vaccination comments (9 of 10); and the mixed condition had an equal number of pro- and anti-vaccination comments (4 pro and 4 anti). Participants could leave a …


An Investigation Into How Degree Of Distraction With Mobile Device Users Influences Attention To Detail, Jeffery Craig Allen Jan 2017

An Investigation Into How Degree Of Distraction With Mobile Device Users Influences Attention To Detail, Jeffery Craig Allen

ETD Archive

Previous research has indicated that the overuse of mobile devices by youths, especially at work or in class, can be disruptive to others, and be detrimental to the individual engaged in this activity in regards to task performance. The purpose of this study was to investigate the relationship between distraction due to use of mobile devices, while engaged in a task, and subsequent recall of details being presented during exposure to a stimulus.

Due to the ubiquitous and pervasive nature of mobile devices in today's youth culture, and in our society as a whole, understanding and explaining what personality types …


"I Warn You Ming, Stay Away From My Friends!”: The Language Of Superhero Mythology In Flash Gordon, R. James Buehner Jan 2016

"I Warn You Ming, Stay Away From My Friends!”: The Language Of Superhero Mythology In Flash Gordon, R. James Buehner

ETD Archive

The Flash Gordon (Stephani, 1936) serial is a profoundly important, indeed seminal superhero film that has not been granted the critical attention that it deserves within modern film scholarship. Its position at the beginning of the genre of the modern screen superhero is examined through its evident thematically mythic implications and its culturally centered historical aspects. The serial Flash Gordon is treated and analyzed as a self-standing text that provides clues to the ontological and genealogical foundation and conventions of the screen superhero that is dominant in the media landscape today. This analysis is conducted through the Freudian – Jungian …


University Homepage Affordances: The Influence Of Hyperlinks On Perceptions Of Source Credibility, Patricia Dellacorte Jan 2016

University Homepage Affordances: The Influence Of Hyperlinks On Perceptions Of Source Credibility, Patricia Dellacorte

ETD Archive

The technology affordances of university website homepages were evaluated to inform the development of prototypical examples of accessible public university and exclusive private university homepages. Affordances are characteristic of the environment that, when perceived, afford or provide opportunities for action (Gibson, 1986). In addition, affordances, such as hyperlinks, also prompt heuristic processes that lead to judgments that are based on peripheral cues rather than substantive information. Integrating the MAIN model (Sundar, 2008) and the Two-Factor Theory (Herzberg, 1966; Zhang & Von Dran, 2000), eye tracking and survey methodology were used to assess differences in perception and credibility judgments of the …


Lights, Camera, Emotion!: An Examination On Film Lighting And Its Impact On Audiences' Emotional Response, Jennifer Lee Poland Jan 2015

Lights, Camera, Emotion!: An Examination On Film Lighting And Its Impact On Audiences' Emotional Response, Jennifer Lee Poland

ETD Archive

The current study examined the impact of three film lighting styles on participants' emotional responses. The light styles - High Key, Low Key, and Available Light ́⁰₃ were selected based on Film theory. Thus, this study combines Media Effects and Film literature to empirically study the impact of structural elements of film on media audiences. An experiment was conducted manipulating three levels of lighting. The According to film theory, a film presented in high key will cause audiences to feel higher levels of uplifting emotions such as happiness, joy, or humor, a film in low key will cause more feelings …


A Functional Approach To Schwartz's Cultural Dimensions: Persuasive Appeals Corresponding To Individual Cultural Values, Chichang Xiong Jan 2014

A Functional Approach To Schwartz's Cultural Dimensions: Persuasive Appeals Corresponding To Individual Cultural Values, Chichang Xiong

ETD Archive

The goal of this study is to add to the literature of advertising as well as consumer psychology, specifically testing whether people's attitude towards online advertising would depend on how much the advertising resonated with their individual cultural values. Hereby, Schwartz's cultural dimensions were adopted, namely Hierarchy, Egalitarianism, Embeddedness, Intellectual Autonomy and Affective Autonomy. Past research has suggested that when advertising contained the same value a person stresses, that person would have more favorable attitudes towards the ad. More relevantly, research has demonstrated that if an advertisement was more relevant with a person's individual cultural values (Torelli et al., 2009), …


Online News And The Effects Of Heuristic Cues On Audiences' Attitudes, Hocheol Yang Jan 2014

Online News And The Effects Of Heuristic Cues On Audiences' Attitudes, Hocheol Yang

ETD Archive

This paper is designed to explore how online readers process information when online news articles have majority cues. These majority cues are conceptualized as a specific type of heuristic cue and this study discovered complex interaction effects of this heuristic cue. Heuristic and Systematic Model (HSM) and Elaboration Likelihood Model (ELM) successfully predict how these interaction effects work when these models work together. MANOVA and ANOVA analyses report significant interaction effects among heuristic cues, involvement, and argument quality on readers attitudes (attitude toward information and author's credibility) that supporting both Hypothesis 1 and 2. Specifically, in regard a Hypothesis 1, …


Increased Capacity For Vdl Mode 2 Aeronautical Data Communication, Sanjin Đerić Jan 2013

Increased Capacity For Vdl Mode 2 Aeronautical Data Communication, Sanjin Đerić

ETD Archive

VDL Mode 2 is the principal data communication technology for aeronautical communications implemented in the NextGen project for the National Airspace System (NAS), with potentially worldwide service. Aeronautical communications have strict transmission delay standards for safety considerations. Meeting the strict standards significantly drops the capacity of the number of aircraft that can communicate using the Very High Frequency (VHF) Data Radio (VDR). In this thesis, three methods of increasing the capacity while maintaining the strict standards are evaluated: transmit power control, load regulation and ground station placement. A simulation model using OPNET software is used for testing. Load regulation shows …


Reviewing The Critics: Examining Popular Video Game Reviews Through A Comparative Content Analysis, Ben Gifford Jan 2013

Reviewing The Critics: Examining Popular Video Game Reviews Through A Comparative Content Analysis, Ben Gifford

ETD Archive

The purpose of this study is to evaluate the current critical climate in popular online video game reviews (i.e., video game criticism written for a general audience). So far, most of the research published in this area focuses on how the reviews reflect the games themselves, rather than strictly examining the content of the reviews in this growing body of literature. This study uses computer-aided text analysis (CATA) supplemented with human coding to identify typological differences between film and video game reviews, as well as differences in theory usage and critical thought and style. Video game reviews are more concerned …


Free Space Optical Communications With High Intensity Laser Power Beaming, Daniel Edward Raible Jan 2011

Free Space Optical Communications With High Intensity Laser Power Beaming, Daniel Edward Raible

ETD Archive

This research demonstrates the feasibility of utilizing high intensity laser power beaming (HILPB) systems as a conduit for robust free-space optical communications over large distances and in challenging atmospheric conditions. The uniqueness of vertical multi-junction (VMJ) photovoltaic cells used in HILPB systems in their ability to receive and to convert at high efficiency, very high intensity laser light of over 200 W/cm2, presents a unique opportunity for the development of the robust free space optical communication system by modulating information signals onto the transmitted high intensity photonic energy. Experiments were conducted to investigate and validate several optical communications concepts. A …


Navigating The Paradoxes Of Working From Home, Susan L. Rosiek Jan 2008

Navigating The Paradoxes Of Working From Home, Susan L. Rosiek

ETD Archive

Many of today's organizational employees are turning to flexible work programs, such as telework, to help them balance their work and life responsibilities. Previous research indicates working from home has positive effects, but the same research reveals telework can have a negative impact on work-life balance. There are gaps in the amount and variety of theoretical development in the area of telework. The goal of this research study was to extend the scope of telework analysis beyond technology use by exploring the various tensions teleworkers encounter when working from home, learn how teleworkers alter their communication practices to deal with …


Worship Styles, Music And Social Identity, Terri Lynne Johnson Jan 2008

Worship Styles, Music And Social Identity, Terri Lynne Johnson

ETD Archive

This study explored worship style, music and social identity from a communication perspective. Specifically, this study was interested in understanding the variables that influence worship music preference. Results indicated that Missouri Synod Lutherans who prefer traditional worship components identify more strongly with the larger organization, the Lutheran Church Missouri Synod (LCMS). Moreover, music preference strongly predicts worship style preference. In addition, parishioners perception of self-disclosure in hymns and praise songs was also examined. Results indicated that certain dimensions of self-disclosure are more prevalent in hymns and praise songs than others and perceived self-disclosure is stronger with those who attend a …