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City University of New York (CUNY)
Dissertations, Theses, and Capstone Projects
Acculturation; Beauty; Cosmetics; Latina; Sex Roles; Skin Color
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Beauty Practices Among Latinas: The Impact Of Acculturation, Skin Color And Sex Roles, Angelica Flores
Beauty Practices Among Latinas: The Impact Of Acculturation, Skin Color And Sex Roles, Angelica Flores
Dissertations, Theses, and Capstone Projects
This study sought to explore if and how Latinas use of beauty products (cosmetics) was influenced by their degree of acculturation to U.S. American culture, their phenotype (skin color and facial features) and sex role orientation. While beauty practices are often regarded as trivial, they are important because they reflect women's internalization of societal values and speak to the importance placed on impression management. Although it can be easily observed that people go to great lengths to decorate their exteriors in order to manage others perceptions of them, very few studies look at variables that influence these behaviors. Also, while …