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Psychology

Jack Goncalo

2015

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Squeezed In The Middle: The Middle Status Trade Creativity For Focus, Michelle M. Duguid, Jack Goncalo Jun 2015

Squeezed In The Middle: The Middle Status Trade Creativity For Focus, Michelle M. Duguid, Jack Goncalo

Jack Goncalo

Classical research on social influence suggested that people are the most conforming in the middle of a status hierarchy as opposed to the top or bottom. Yet, this promising line of research was abandoned before the psychological mechanism behind middle status conformity had been identified. Moving beyond the early focus on conformity, we propose that the threat of status loss may make those with middle status more wary of advancing creative solutions in fear that they will be evaluated negatively. Using different manipulations of status and measures of creativity, we found that when being evaluated, middle status individuals were less …