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Psychology

Western Michigan University

2018

Behavior

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The Effects Of Gateway Width On Driver Yielding To Pedestrians: A Systematic And Parametric Analysis, Jonathan M. Hochmuth Aug 2018

The Effects Of Gateway Width On Driver Yielding To Pedestrians: A Systematic And Parametric Analysis, Jonathan M. Hochmuth

Masters Theses

The gateway in-street sign treatment has been demonstrated to be a cost-effective method for increasing driver yielding behavior at crosswalks. In the present study, wide and narrow gateway widths were compared at two sites to determine if there was a differential effect on driver yielding behavior. Then, the relationship between width and yielding was refined with a parametric analysis at one of these sites. Gateway width was varied in two-foot intervals from 12ft to 18ft. The results indicated an inverse relationship between gateway width and driver yielding behavior. There are likely two variables related to this effect. First, because drivers …