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Rebranding Lauren Hope Photography, Lauren H. Toomey Jun 2023

Rebranding Lauren Hope Photography, Lauren H. Toomey

Graphic Communication

Lauren Toomey has been building her business, Lauren Hope Photography, for the past six years. During this time, she has developed a website as well as a social media presence, but has yet to establish a clear brand identity. This project served as motivation for Lauren to define her brand identity, which allowed her to create branding guidelines that could then be implemented across print and digital media.


Engaging With Arabic Speaking Refugee Mothers, Rawan Yaghi Dec 2020

Engaging With Arabic Speaking Refugee Mothers, Rawan Yaghi

Capstones

In my research and interviews throughout my Practicum, the topic of refugee representation in the media was frequently discussed. The most common narrative around refugee lives constructs them as dehumanised victims. In an article for The Independent, Emily Cousens writes about the portrayal of the so-called “good” and the “bad” refugee -- in other words, the refugees who are deemed deserving of reception, and those who are not. Cousens reflects upon how the photo of a dead refugee child on the shore of Turkey sparked a wave of global interest in the issues that refugees were facing. She highlights …


Product Photography For Agricultural Products, Madison Ann Somerday Jun 2020

Product Photography For Agricultural Products, Madison Ann Somerday

Agricultural Education and Communication

The E-commerce space is growing and E-commerce is dependent upon product photography. The product photograph is one of the most important elements of an online visual marketing strategy. When selling online, the only sense a customer can use to judge the product is sight. The picture is what your customers will utilize to decide whether they want to purchase the product or not. In the 2017 Bazaarvoice’s Shopper Experience Index, product photos are shown to be able to create a 111% conversion boost and a 180% revenue boost per visitor for top retailers and brands. The picture of a product …


A Museum Of Photography In The West End Historic District Of Downtown Dallas, Meredith Bynum May 1988

A Museum Of Photography In The West End Historic District Of Downtown Dallas, Meredith Bynum

School of Architecture Theses

To design a museum that emphasizes the perceptual and experiential aspects of viewing photographs and films that responds to the urban context of the West End Historical District. The Museum experience will emphasize a progression through a variety of spaces designed to emphasize the viewing of two-dimensional images and contrasting this experience with three-dimensional real space. An inquiry into the nature of photography is an on-going concern that will be reflected in the building. **UTA Libraries seeks the author of the publication about the status of their work**