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I'M Every Woman College Women's Perceptions Of "Real Women" In Print Advertisements, Marie Gualtieri May 2012

I'M Every Woman College Women's Perceptions Of "Real Women" In Print Advertisements, Marie Gualtieri

HIM 1990-2015

In the American capitalist society, the media is often an agent used to perpetuate ideals and to inform consumers of products that they can purchase by using multiple advertising techniques. In an attempt to counter the thin body ideal for women, some companies have begun advertising their products by using plus size models, such as the Dove Campaign for Real Beauty. The purpose of this research is to examine college women's perceptions of the Dove Campaign for Real Beauty, an advertising campaign whose goal is to reverse the stereotypical body ideal for women and broaden the definition of beauty. Some …


Psychosis In Films: An Analysis Of Stigma And The Portrayal In Feature Films, Yancy Aracena Jan 2012

Psychosis In Films: An Analysis Of Stigma And The Portrayal In Feature Films, Yancy Aracena

Dissertations and Theses

Films have a major impact on popular beliefs in American society. The images and ideas in movies are absorbed without difficulties into the popular imagination. This effect can leave long-lasting impressions. Movies can inspire people to raise awareness of various issues such as mental illness but can lead to inaccurate assumptions and stigma. In this thesis, I write about the media and its portrayal mental illness and especially how mental illness can be cast in a negative light with little positive effects. I viewed films with depictions of mental illness and developed four categories for analysis: 1) ―The thin line …