Digital Commons Network^™

Media Literacy And Girl Empowerment: The Midriff, Lolita And The Pseudo Empowered, Amanda Ghosh

Honors College Theses

This thesis explores the cooptation of authentic girl power by mainstream media designed to sell normative sexuality, consumption practices and a pseudo empowered self. It explores the sexualization of girls in the media and girls’ educational and community engagement with media in the context of empowerment. From an expansive feminist and girls’ studies foundation this project seeks to emphasize the importance of media literacy for girls and aims to address the gap in feminist scholarship on media literacy and educational programming for girls’ empowerment. The thesis examines and connects women’s studies literatures, Rosalind Gills’ Midriff Theory and Gigi Durham’s notion …