Digital Commons Network^™

Evolving Library Marketing & Communications Strategies With Intention, Wendy Pothier, Donald Dow, Elizabeth Fowler, Kimberly Sweetman

ACRL New England Chapter Annual Conference

Over the past decade, the UNH Library outreach efforts have evolved from a workplace add-on to a department headed by an experienced marketing and communications professional. Budget and staffing concerns precipitated by the global pandemic as well as a new organizational structure provided opportunities for the library to reassess their approach to communications, marketing, and outreach. By prioritizing these efforts, the UNH Library used strategic planning to re-envision our engagement with our campus community.

This panel will provide insights from four participants who were instrumental in shifting the library's approach to a more centralized and intentional practice, which produced a …

Out Of The Classroom, Into The Archives: Developing Successful Collaboration Between Faculty And Archivists/Librarians To Create High-Impact Learning Experiences For Students, Michelle Chiles, Lopez Alyssa, Megan Lessard

ACRL New England Chapter Annual Conference

No abstract provided.

“So Tell Me About Your Research”: Using Faculty Interviews To Build Research Partnerships, Eric Toole, Allison Martel, Alicia Hopkins, Mackenzie Dunn, Sheri Sochrin

ACRL New England Chapter Annual Conference

No abstract provided.

Double Trouble: Supporting Expanded Liaison Roles With A Buddy System, Emily Coxe

ACRL New England Chapter Annual Conference

No abstract provided.

Building Sustainable Instruction Through Microlearning Opportunities, Erin Mccoy, Kathryn Neary

ACRL New England Chapter Annual Conference

No abstract provided.

We're All About The Space: Taking Inclusive Library Spaces To Another Level, Catherine Fahey, Tara Fitzpatrick, Dawn Stahura, Rukmal Ryder, Elizabeth Mckeigue

ACRL New England Chapter Annual Conference

No abstract provided.

Making The Case For Alternative Student-Centered Assignments, Dawn Stahura, Tara Fitzpatrick

ACRL New England Chapter Annual Conference

No abstract provided.

Can I Use A Lifeline? Hand-Offs And High Fives Between The Library And Instructional Design Teams, Laura Hibbler, Esther Brandon, Lance Eaton

ACRL New England Chapter Annual Conference

No abstract provided.

Opening Doors To Research Success: Data Management Programming And Outreach, Jennifer Chaput, Renee Walsh

ACRL New England Chapter Annual Conference

No abstract provided.

Empowering Partnerships: Building Diversity And Inclusion In Digital Scholarship Projects, Marisol Ramos, Jennifer Snow

ACRL New England Chapter Annual Conference

No abstract provided.

Our Library, Your Portal: Integrating Dynamic Library Content Into A Campus Portal, Daisy Benson, Gary S. Atwood, Daniel Desanto, Graham Sherriff

ACRL New England Chapter Annual Conference

No abstract provided.

Mind The Gap: Formalizing Vendor And Library Collaboration, Kathleen Berry, Rose Renyolds, Johanna Radding, Abby Baines, Ebsco

ACRL New England Chapter Annual Conference

No abstract provided.

No Attendees? No Problem. Redefining Programs At The Library, Deb Baker

ACRL New England Chapter Annual Conference

After launching an ambitious series of programs at our library as part of a larger outreach and marketing effort, we found that few students, faculty, or staff attended events. Even programs suggested by students themselves had very poor attendance. The following two semesters we tried more interactive self-serve (“passive”) programs around the library, to varying success. Overall, this has resulted in raising the library’s profile as a community hub for the campus as well as sometimes engaging more people. Attendees will:

--hear a few ideas for transforming traditional events-style programming into activities your community can deal themselves into with little …

That Time One Person Came To My End-Of-Semester Citation Workshops, Katie Beth Ryan

ACRL New England Chapter Annual Conference

Recognizing the challenges and stresses many students encounter when citing and paraphrasing, I decided to hold two citation workshops -- one for MLA, one for APA -- at the end of the semester. I created visually appealing presentations in Canva. I got the word out by distributing a flyer for digital signs across campus. A colleague and I disseminated an announcement to professors. An advertisement appeared on the sign above the campus center. Chocolate-covered pretzels were offered as snacks! These efforts resulted in exactly one person -- who didn’t know there was a citation workshop taking place -- wandering into …

Spectacular Failures And Tenuous Successes In Faculty Outreach: A Story Of Persistence, Melinda Malik, Hannah Lindquist, Bekah Dreyer

ACRL New England Chapter Annual Conference

The College has a long history of engagement and outreach with its community. The Library supports the college’s mission of “engagement within local, national, and global communities” in various ways. For example, librarians work with local high schools to provide access to resources and information literacy instruction, as well as engage immigrant, refugee, and underserved high school students in the college experience to help them envision a pathway to college. On campus, the library’s outreach efforts extend to faculty, staff, and students through collaborations that support teaching and learning programming and resources. Despite all of its successes, the library has …

Displaying The Past: Guidelines For Outreach Using Archival Collections, Laura Mondt, Rachel Oleaga

ACRL New England Chapter Annual Conference

In the summer of 2017, our community college library had the opportunity to partner with a local historical society to produce an exhibit about the history of the college in the historical society’s welcome center. With no dedicated archivist or outreach librarian, two research and instruction librarians with archives experience from previous employment were tasked with leading and implementing this project with little precedent.

Our archive is relatively new, and still in the early stages of development. Most collections are minimally processed and no electronic finding aids exist to aid in search and retrieval efforts. Additionally, with limited display space …

We've Failed At Diversifying Our Librarian Ranks, Now What ? A Plan For Addressing The "Pipeline" Problem, Annie Sollinger, Isabel Espinal, Pete Smith, Kate Freedman

ACRL New England Chapter Annual Conference

Like many libraries, at our library, we have tried for many years to racially diversify our profession. One of our librarians even made it to the Library Journal " Movers & Shakers" list for raising awareness of the library profession to students of color through presentations, videos, dinners, and icebreaking activities. But despite our intentions and past efforts, the situation has not improved significantly. Let's face it, we have all failed miserably: currently, the racial composition of librarianship, both at our library and in the librarian profession-at-large, is woefully unrepresentative of the United States’ population. Moreover, despite numerous analyses of …

Reaching Distance And Online Learners Through Virtual Consultations, Lindley Homol

ACRL New England Chapter Annual Conference

When students have complex research questions, we suggest that they come to the reference desk or schedule an in-person appointment with a librarian. But what about students who do not have the option of visiting the physical library? How do we provide the same level of in-depth research assistance to our distance and online learners? One option is to offer web conference consultations for distance and online students, which better approximate the face-to-face research appointment experience than phone or email transactions.

This poster will describe how the library liaison for a predominantly online graduate program took advantage of the library’s …