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Social and Behavioral Sciences

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Selected Works

2017

Outreach

Articles 1 - 4 of 4

Full-Text Articles in Entire DC Network

How To Post So Others Will Listen: Engaging Your Audience Through Social Media, April Hines, Maria Atilano Nov 2017

How To Post So Others Will Listen: Engaging Your Audience Through Social Media, April Hines, Maria Atilano

Maria Atilano

When it comes to social media, libraries are certainly posting, but is anyone listening? How can libraries create engaging content, attract and sustain followers, and create a sense of community among their user groups? In this session, two librarians from different institutions will share how they were able to successfully engage their patrons through multiple social media platforms, resulting in thousands of interactions with a variety of audiences. Attendees will learn to find their social media “voice,” to craft the right message, and to develop a brand that highlights library staff as valuable resources. By utilizing strategic planning, advocacy techniques, …

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Racial Tension On Display: Engaging With Black Lives Matter And Negotiating Public Push-Back, Michael Mungin, Yasmeen Shorish Oct 2017

Racial Tension On Display: Engaging With Black Lives Matter And Negotiating Public Push-Back, Michael Mungin, Yasmeen Shorish

Yasmeen Shorish

This poster details the production of a book display on Black Lives Matter and the resulting vandalism that occurred. The Libraries used this event as an educational opportunity, while recognizing the harm that it could bring to communities that identify with the Black Lives Matter movement. The poster also addresses areas of improvement for the Libraries and the importance of outreach activities for our communities.

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Implementing Augmented Reality In Academic Libraries, Sandy Avila Sep 2017

Implementing Augmented Reality In Academic Libraries, Sandy Avila

Sandy Avila

The rising popularity of augmented reality (AR) was punctuated by the Pokémon Go craze of 2016. Individuals of all ages were glued to their phones, attempting to catch creatures that displayed on their phone but were not physically in front of them. There are free and low-cost applications that libraries can use to harness the magic and create their own AR content to enhance library usability and marketing. This column explores the history of AR, explains how it works, and provides some examples of how librarians can use it to market their services and provide additional assistance to library users.

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Muchos Mentores En Iowa: The Pedagogy Of Student To Student Mentoring In Information Literacy, Julia Bauder, Beth Bohstedt, Phillip Jones Jun 2017

Muchos Mentores En Iowa: The Pedagogy Of Student To Student Mentoring In Information Literacy, Julia Bauder, Beth Bohstedt, Phillip Jones

Phillip Jones

At Grinnell College we believe that students can be the best teachers and that lasting learning also happens outside of the classroom. The Grinnell College Libraries' peer mentoring program is rooted in these beliefs. Our program has two components: advanced research help provided by reference assistants (RAs) at the reference desk; and basic information service provided by all students working at our public service desks. Throughout this presentation, attendees will be challenged to consider if peer information service is appropriate for their libraries and to articulate initial steps to explore and implement such a service.

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