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Social and Behavioral Sciences

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MSU Graduate Theses

Theses/Dissertations

2020

Implicit Association Test

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Socialism's Specter: The Effect Of Persuasion On Implicit Attitudes Towards Socialism, Amber Yanez Aug 2020

Socialism's Specter: The Effect Of Persuasion On Implicit Attitudes Towards Socialism, Amber Yanez

MSU Graduate Theses

Anti-socialist propaganda and media have swayed individuals to skepticism and fear about socialism. The propaganda, however, does not reflect necessarily the truth about socialism, in its persuasion against it. Media often uses persuasion techniques to influence opinions and beliefs. The primary focus of this study was to assess whether persuasion could be used to persuade participants’ implicit attitudes towards socialism. Participants were persuaded with pro-socialism content, anti-socialism content, and neutral content; and then completed an Implicit Association Test. It was hypothesized that the participants in the pro-socialism condition would have an implicit bias towards socialism, the participants in the anti-socialism …


Development And Validation Of Implicit Measures Of Organizational Climate, Kailey Ann Meyer May 2020

Development And Validation Of Implicit Measures Of Organizational Climate, Kailey Ann Meyer

MSU Graduate Theses

Organizational climate is the shared perceptions that employees hold about their experiences in the workplace. The current research on organizational climate relies upon explicit (self-report) measures, which can be contaminated by impression management and inaccurate self-knowledge artifacts. This research used Implicit Association Test (IAT) procedures to develop implicit measures of selected aspects of organizational climate. The study examined the relationships of the implicit organizational climate measures with theoretically related explicit measures according to a multitrait-multimethod design. A series of confirmatory factor analyses of latent trait models were used to assess convergent and discriminant validity evidence. While results provided some construct …