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Bruins Nation: A Study Of Fandom And Identity, Rachel Kampersal
Bruins Nation: A Study Of Fandom And Identity, Rachel Kampersal
Communication & Media Studies Theses
Living in Boston presents endless opportunities for supporting the country’s premiere sports teams. Fans of Boston teams, specifically the Boston Bruins, are a part of unique fandoms that provide a sense of community, allegiance, and supporting what many fans refer to as “our team”. This study examines how the Boston Bruins organization acts as an agent in the negotiation of identity as fans search for belonging as well as the constructed culture pattern of fans.