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Social Psychology

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Memory

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The Influence Of Emotion On Memory For A Crime, Taylor Langley Jan 2016

The Influence Of Emotion On Memory For A Crime, Taylor Langley

Electronic Theses and Dissertations

Researchers have reported errors in recall or recognition of witnessed events, accounting for the most common cause of false convictions of innocent people. Tiwari (2010) indicated that 25% of suspects who were identified in a line-up were actually innocent. Jurors are strongly influenced by eyewitness testimony and this can lead to false convictions. The validity of eyewitness identification is critical in cases in which it is used as evidence. In the current study we examined specific emotion states by inducing fear, surprise, and neutral moods. We hypothesized that participants in the Fear group would be least susceptible to the effects …


Responses To Domestic Violence Public Service Ads: Memory, Attitudes, Affect, And Individual Differences, Courtney Elizabeth Welton-Mitchell Jan 2012

Responses To Domestic Violence Public Service Ads: Memory, Attitudes, Affect, And Individual Differences, Courtney Elizabeth Welton-Mitchell

Electronic Theses and Dissertations

Public service ads (PSAs) are an increasingly visible part of efforts to decrease the occurrence and consequences of domestic violence. Like other advertising, domestic violence PSAs are designed to grab attention, influence attitudes, and enhance memory for ad content. Over the years, images in domestic violence PSAs have changed substantially; agencies have started using pictures that generate emotions - either vivid negative images (bruised faces or body parts), or positive images (smiling faces) that contrast with the negative text. It is not clear, however, how different types of ad images influence memory for the message and attitudes about domestic violence, …