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Library Philosophy and Practice (e-journal)

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Influence Of Marketing On Use Of Library Services By Postgraduate Students In Selected Federal Universities In Nigeria, Adedoyin Oluwatosin Esan, Ismail Olatunji Adeyemi Mar 2022

Influence Of Marketing On Use Of Library Services By Postgraduate Students In Selected Federal Universities In Nigeria, Adedoyin Oluwatosin Esan, Ismail Olatunji Adeyemi

Library Philosophy and Practice (e-journal)

This study examined the influence of marketing on use of library services by postgraduate students in two federal universities in Nigeria. Descriptive survey design was adopted for the study. The population comprises of 12,386 master degree student and 122 library personnel at University of Ibadan and University of Ilorin, Nigeria. The multi-stage sampling technique was used to select the sample size of 326 master’s degree students and total enumeration sampling technique was used for the library personnel. Hence, 326 copies of questionnaire were administered on the samples. However, only 309 students and 88 library personnel returned their copies filled and …


Communication Crisis In Tourism Office: Negative News By Online Media, Faustyna Faustyna Faustyna, Lukiati Komala Erdiana, Hanny .. Hafiar ., Iriana .. Bakti . Oct 2019

Communication Crisis In Tourism Office: Negative News By Online Media, Faustyna Faustyna Faustyna, Lukiati Komala Erdiana, Hanny .. Hafiar ., Iriana .. Bakti .

Library Philosophy and Practice (e-journal)

Abstract

Objective: This study aims to provide an explanation of how the Medan Tourism Office carries out communication crisis activities on negative coverage produced by online media on the culinary tour "Merdeka Walk" Medan Methodology: This research uses the constructivism paradigm. Ontologically, mental construction on social experience is local and specific and depends on the party doing it.. Finding: Negative coverage by online media triggered by fallen trees in 2017 at night culinary tourism location in "Merdeka Walk" has drawn a response from the Governor of North Sumatra with intrusion closing and diverting the function of night culinary tourism …