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Enacting Sustainability In Footwear Product Development, Mary Samantha Hale
Enacting Sustainability In Footwear Product Development, Mary Samantha Hale
Graduate Theses, Dissertations, and Problem Reports
The apparel and footwear industry's negative environmental impacts have companies facing scrutiny as consumer environmental consciousness increases (Brewer, 2019). Apparel and footwear companies are scrambling to develop sustainable initiatives with more consumers demanding they be held accountable for their actions. The industry has focused on recycling, raw materials sourcing, and reducing production waste during product development for more sustainable outcomes. This qualitative case study explores how sustainability as an abstract corporate initiative affects footwear companies and product development processes. The best way to explore how companies engage and execute sustainable practices in their product development process is by examining it …