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A Sociofunctional Approach To Understanding Transphobia, Linas Mitchell
A Sociofunctional Approach To Understanding Transphobia, Linas Mitchell
Master's Theses
Despite widespread evidence of anti-transgender prejudice and discrimination, research has yet to determine the nature of prejudice against transgender people. This study used the sociofunctional threat approach (Cottrell & Neuberg, 2005) to examine threat perceptions (contamination threats, obstacle threats, physical safety threats, and threats to reciprocity relations) and emotional reactions (disgust, anger, fear, pity) to transgender (transgender women, transgender men, and nonbinary people) and cisgender (cisgender women, cisgender men, and bisexual people) targets. Results from an online survey suggest that transgender targets evoke higher threat perceptions and negative emotions than cisgender targets; additionally, this tended to be the case for …
Consumer Evaluation: Describing Construal-Level Theory And A Role Of Emotion On Human’S Thinking Processing Style, Junga Lee
Master's Theses
Based on emotion and construal level theory, this study examined the influence of emotion on consumer decision-making. Participants were induced into happy or sad moods by describing a past happy or sad life event. Then they were asked to read one of two smartphone advertisements. One advertisement emphasized only central features of smartphone, and the other one emphasized only secondary features. The dependent variables were participants’ attitudes toward the advertisements, purchase intention of the smartphone in the advertisement, and willingness to pay for the smartphone. Based on the connection between emotion and construal level, I predicted that due to their …
An Attack On One Is An Attack On All: Factors That Influence Responses To Witnessing Discrimination, Hilary E. Slover
An Attack On One Is An Attack On All: Factors That Influence Responses To Witnessing Discrimination, Hilary E. Slover
Master's Theses
Witnessing discrimination against a racial minority should be threatening to both racial minority and majority group members, but for different reasons. One's racial group membership and one's relationship with the perpetrator could both serve as sources of threat to a third party observer. Ninety-two participants identified as racial majority group members (i.e., White) and 48 identified as racial minority group members (i.e., Asian, Black, and other). Each participant was asked to report one instance of discrimination perpetrated by a close other and one by a distant other. Some differences between minority and majority group members' responses emerged. For example, compared …