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Further Assessment Of The Psychometric Properties Of The Sex Offender Attitude Scale, Brandon C. Bogle
Further Assessment Of The Psychometric Properties Of The Sex Offender Attitude Scale, Brandon C. Bogle
Electronic Theses and Dissertations
Sex offenses in the United States are a major public health concern. Attitudes toward sex offenders are generally very negative and to be officially identified as a sex offender brings on collateral consequences that reduce incentives not to reoffend. The extent to which attitudes toward sex offenders affect discriminatory behaviors and collateral consequences is not fully understood. The Sex Offender Attitude Scale was developed in an attempt to reliably and accurately measure attitudes and stigma toward sex offenders. Initial analyses indicated the SOAS was a reliable and valid instrument. This study aimed to provide additional evidence of the psychometric properties …
Responses To Domestic Violence Public Service Ads: Memory, Attitudes, Affect, And Individual Differences, Courtney Elizabeth Welton-Mitchell
Responses To Domestic Violence Public Service Ads: Memory, Attitudes, Affect, And Individual Differences, Courtney Elizabeth Welton-Mitchell
Electronic Theses and Dissertations
Public service ads (PSAs) are an increasingly visible part of efforts to decrease the occurrence and consequences of domestic violence. Like other advertising, domestic violence PSAs are designed to grab attention, influence attitudes, and enhance memory for ad content. Over the years, images in domestic violence PSAs have changed substantially; agencies have started using pictures that generate emotions - either vivid negative images (bruised faces or body parts), or positive images (smiling faces) that contrast with the negative text. It is not clear, however, how different types of ad images influence memory for the message and attitudes about domestic violence, …