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Psychology

Western Michigan University

Evaluation

Masters Theses

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A Comparison Of The Effect Of In-Street Pedestrian Signs Alone, The Rectangular Rapid-Flashing Beacon Alone And Both Together On Yielding Behavior, Hana Sahar Manal Jun 2012

A Comparison Of The Effect Of In-Street Pedestrian Signs Alone, The Rectangular Rapid-Flashing Beacon Alone And Both Together On Yielding Behavior, Hana Sahar Manal

Masters Theses

This study examined the effectiveness of a rectangular rapid-flashing beacon (RRFB) alone, in-street signs alone, and the RRFB plus in-street sign together on motorist yielding to pedestrians. Participants consisted of drivers in Oakland County, Michigan. Pedestrians were confederate data collectors. The target behavior was driver yielding. The two treatments utilized were the RRFB and the instreet sign. A reversal design was used in which the first set of conditions included baseline, the RRFB alone, two in-street signs alone and the combination of the two in-street signs with the RRFB. All of the treatments affected yielding in the predicted direction, except …