Open Access. Powered by Scholars. Published by Universities.®

Digital Commons Network

Open Access. Powered by Scholars. Published by Universities.®

Psychology

Western Kentucky University

2022

CSR Authenticity

Articles 1 - 1 of 1

Full-Text Articles in Entire DC Network

An Investigation Of Perceived Authenticity Of Diversity And Black Lives Matter Statements And Their Influence On Applicant Attractiveness, Shelby Nicole Davis Apr 2022

An Investigation Of Perceived Authenticity Of Diversity And Black Lives Matter Statements And Their Influence On Applicant Attractiveness, Shelby Nicole Davis

Masters Theses & Specialist Projects

Corporate Social Responsibility (CSR) (i.e., organizations’ diversity and social justice [Black Lives Matter] statements) influences applicant attractiveness to organizations. Using Fortune-500 companies’ diversity and Black Lives Matter statements as indicators of CSR activities, I examined the relationship between CSR activities, perceived authenticity, organizational attractiveness, and person-organization fit. It was hypothesized that diversity statements that specifically mention race and actions taken to promote diverse workplaces (i.e., strong) will be seen as authentic and those organizations will be the most attractive. Additionally, it was hypothesized that social Black Lives Matter (BLM) statements that specifically mention systemic racism/ racial inequality and/or actions to …