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Psychology

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Analysis of Gambling Behavior

Journal

2012

Preference

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Evaluating Preference And Rate Of Gambling On Vedio Slot Machines, Mark R. Dixon, Jeffrey R. Miller, Seth W. Whiting, Alyssa N. Wilson, Allie M. Hensel Jan 2012

Evaluating Preference And Rate Of Gambling On Vedio Slot Machines, Mark R. Dixon, Jeffrey R. Miller, Seth W. Whiting, Alyssa N. Wilson, Allie M. Hensel

Analysis of Gambling Behavior

Casinos increasingly are providing access to five-reel video slot machines and as a result are decreasing the use of traditional three-reel slot machines. Limited research has been conducted on the characteristics of play associated with video slot machines. The present study examined participant’s play on a five-reel video slot machine, comparing the number of trials played while wagering one credit on five lines versus five credits on one line. After participants were exposed to both conditions they were asked to choose their preferred condition. The results found that participants played significantly more trials while playing during the five credits on …