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Persuasion In The Health Field: Framing The Message For Attitude Change, Kelley Ogami
Persuasion In The Health Field: Framing The Message For Attitude Change, Kelley Ogami
Scripps Senior Theses
The process of persuasion, the changing of a person’s attitudes, has often been applied to health communications designed to promote healthy behavior. Manipulation of aspects of the persuasive message can influence persuasion and the likelihood of attitude change. For a long time, the existing persuasion research had yet to examine how different types of message framing and intervention targets directly and in interaction with one another act as predictors of health attitude change. Therefore, this thesis addressed this lapse using an online survey to assess participants’ attitude towards the health issue of hypertension after reading a health message. This health …
The Effect Of Stress Coping Techniques In Sports, Lestter Yeh
The Effect Of Stress Coping Techniques In Sports, Lestter Yeh
CMC Senior Theses
The first part of this literature review goes over the biological and psychological aspects of stress. The cause of stress can be linked back to a primitive instinct known as “fight or flight.” The “fight or flight” instinct is triggered by several chemical reactions in the body starting from a signal from the amygdala to the sympathetic nervous system. Stress can also be categorized into internal and external stress. Further research links stress to sports. Many studies show that stress coping techniques such as meditation, self-talk, rituals, etc. are beneficial to athletes during competition. Suggested avenues of further research are …