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Sex, Power, And Women: Female Viewers’ Perceptions Of Popular Music Video Themes, Whitney Stefani, Ralf R. Greenwald Jan 2014

Sex, Power, And Women: Female Viewers’ Perceptions Of Popular Music Video Themes, Whitney Stefani, Ralf R. Greenwald

Student Published Works

Research has linked viewing highly sexual music videos with increased gender role acceptance, and concern over personal physical appearance. However, very few studies have assessed individual differences in how music video sexual content is perceived, and no studies to date have addressed non-objectifying sexual content. In the present study, fifteen college women were exposed to 21 pop music videos and asked to categorize each video on the basis of whether it depicted women a) as sex objects, b) using sex as a source of power, or c) non-sexually. At least one video achieved perfect consensus amongst the participants for each …


Priming The Data: Examining Self-Potentiation In A Word Fragment Completion Task, Michael P. Mcdonald Jan 2014

Priming The Data: Examining Self-Potentiation In A Word Fragment Completion Task, Michael P. Mcdonald

All Master's Theses

The studies presented assessed the presence and severity of self-potentiation effects in a word fragment completion task commonly used to evaluate priming effects. Priming effects have suffered a plethora of replication issues, and the field is currently under intense scrutiny. By analyzing and refining the methodology used, we will be able to more effectively evaluate the significance and strength of these effects in future research, and increase the reliability of results under replication. In these experiments, outcomes on a word fragment completion task were examined under a variety of conditions. In the first study, responses were collected in a free-response …


Sustainability Policy’S Inherent Dilemmas – Exemplified Via Critical Examination Of The Las Vegas Metropolitan Sustainability Campaign, Kathryn A. Zimmerman Jan 2014

Sustainability Policy’S Inherent Dilemmas – Exemplified Via Critical Examination Of The Las Vegas Metropolitan Sustainability Campaign, Kathryn A. Zimmerman

All Master's Theses

In response to a dual problem of critical water scarcity and rapid population growth, leaders of metropolitan Las Vegas implemented a region-wide, internationally marketed sustainability campaign. Preliminary studies found that, while sustainability policy attains its rhetorical goals, solutions initiated not only perpetuate but also purposefully expand the original dual problem to justify continuous water resource acquisitions. To examine this sustainability conundrum constructed by leadership—problem-perpetuation rather than problem-resolution—a critical examination in resource management asked two basic questions: what is being sustained and by what means? Via this inquiry, specific processes by which leaders perpetuate problems can be identified; and, so-informed, new …