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Political Science

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Major Papers

2019

Canadian

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Municipal Government: Social Media And Youth Engagement, Jordyn D. J. Bailey May 2019

Municipal Government: Social Media And Youth Engagement, Jordyn D. J. Bailey

Major Papers

Social media outlets such as Twitter, Facebook, and YouTube allow for the development of an online community for individuals to communicate and connect with others throughout the world. For this paper, social media outlets are understood to offer a solution to the ongoing issue of political disengagement found among youth between the ages of 18 and 34. Municipalities commonly experience low voter turnout during elections, causing a shift in candidates’ focus from traditional forms of campaigning towards the use of social media. The political disengagement among youth has been attributed to a lack of knowledge on politics and a lack …