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Understanding Cut Flower Consumers, Makaylie Langford, Kynda R. Curtis, Melanie Stock
Understanding Cut Flower Consumers, Makaylie Langford, Kynda R. Curtis, Melanie Stock
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This fact sheet provides information on cut flower consumers, such as floral preferences and consumer demographics and psychographics. It discusses possible ways to enhance perceived value and interest in cut flowers.
Cut Flower Markets And Marketing In The Intermountain West, Makylie Langford, Kynda R. Curtis, Melanie Stock
Cut Flower Markets And Marketing In The Intermountain West, Makylie Langford, Kynda R. Curtis, Melanie Stock
All Current Publications
This fact sheet discusses different markets for cut flowers in the Intermountain West, including wholesale and direct-to-consumer markets. Farmers markets, community-supported agriculture and subscription services, u-pick operations, farm venues, and online options are explored, as well as using social media to advertise and build clientele.
An Overview Of The Cut Flower Industry, Makaylie Langford, Kynda R. Curtis, Melanie Stock
An Overview Of The Cut Flower Industry, Makaylie Langford, Kynda R. Curtis, Melanie Stock
All Current Publications
This fact sheet provides an overview of the cut flower industry. It provides information about traditional and specialty cut flowers, comparing flowers sourced locally in Utah and internationally.
Utah Florist Preferences For Local Cut Flowers, Kynda R. Curtis, Melanie Stock
Utah Florist Preferences For Local Cut Flowers, Kynda R. Curtis, Melanie Stock
All Current Publications
This fact sheet provides crucial information on wholesale florist needs and preferences for local cut flowers. The information here will enhance the ability of current and potential cut flower growers to properly assess the profit potential of their decisions and assist with the long-term sustainability of their farming operations.
Dahlia Cut Flower Production In Utah, Melanie Stock, Amanda Pratt, Claudia Nischwitz, Eli Oliver, Katie Wagner, Nick Volesky
Dahlia Cut Flower Production In Utah, Melanie Stock, Amanda Pratt, Claudia Nischwitz, Eli Oliver, Katie Wagner, Nick Volesky
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Dahlias are tuberous, herbaceous plants that are frost sensitive and therefore grown as a warm-season annual for cut flower production in Utah. Dahlias bloom in summer to fall, with peak production in late summer to early fall, and the season ending with first frost. Plants benefit from pinching to encourage branching and horizontal trellising or staking to promote straight stems and avoid toppling. High tunnels or extended low tunnels with shade, as well as optimum nitrogen and irrigation rates, improve production. As showstoppers in arrangements, dahlia cut flowers are highly desired on local markets and profitable to produce, particularly those …
Lisianthus Cut Flower Production In Utah, Melanie Stock, Sheriden M. Hansen, Maegen A. Lewis, Anna Collins, Brent Black, Dan Drost
Lisianthus Cut Flower Production In Utah, Melanie Stock, Sheriden M. Hansen, Maegen A. Lewis, Anna Collins, Brent Black, Dan Drost
All Current Publications
Lisianthus is a florist staple and excellent crop for local farms. Its limited cool-storage period, long vase-life, and broad range of pastel- to jewel-tone colors are superior to wholesale imports. This fact sheet reviews lisianthus groups, site preparation, germination, transplanting, fertilizing, and irrigation and disease and pest management. It also provides information on trellising, harvest and storage, and economics as a specialty crop option for local farms.