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Physical Sciences and Mathematics

James Madison University

Communication

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Climate Communication Through A Community Perspective, Kathryn Mcgee May 2018

Climate Communication Through A Community Perspective, Kathryn Mcgee

Senior Honors Projects, 2010-2019

This project utilized psychology and science communication strategies to develop creative, locally framed climate change messaging. Through an online survey of 300 Gloucester County, VA residents, community themes of place attachment, environmental connection, risk assessment and climate change acceptance were recorded. Using the results from the survey I created a website, https://guidinggloucester.wixsite.com/home, which serves as an avenue for communicating with Gloucester residents. The website displays the results of the survey, explains climate change information that is relevant to Gloucester County, and gives examples of local actions to help increase engagement in climate solutions. In addition to the website, I …


Increasing Public Skepticism In The Face Of Imminent Dangers From Climate Change: A Call For Science To Repair Rifts Between Society And Academia, Matthew W. Morrissey, Joshua Schmidt May 2017

Increasing Public Skepticism In The Face Of Imminent Dangers From Climate Change: A Call For Science To Repair Rifts Between Society And Academia, Matthew W. Morrissey, Joshua Schmidt

Senior Honors Projects, 2010-2019

This project is a composition of a literature review, our learning process, and an attached experimental project. The project as a whole sought to understood how and why policies/corporations resist environmentally sustainable practices/laws and makes suggestions for how to convince people to change their behaviors and utilize their power as consumers. Overall, our goal was to investigate and understand the relationship between science and the public by composing a literature review of environmental science, sociology, and psychology papers, and then compose a presentation that would communicate the threat of climate change. The interdisciplinary nature of climate change made this research …