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Creativity And Engagement In Ideas Crowdsourcing: A Situation Awareness Perspective, James Gitau Wairimu
Creativity And Engagement In Ideas Crowdsourcing: A Situation Awareness Perspective, James Gitau Wairimu
Theses and Dissertations
This dissertation investigates the influence of performance feedback in user motivation and creativity development in idea crowdsourcing engagement. Creativity occurs when users of idea crowdsourcing communities engage in direct and indirect interactions that expose them to a pool of knowledge that enhances their cognitive development leading to the contribution of novel ideas for innovation in organizations. Additionally, participant motivation to engage in ideas crowdsourcing is increased through rewards and conditions that make the ideation process more inclusive and enjoyable. An idea network design is developed by applying social network analysis principles. The idea network design consists of mechanisms for motivating …
Innovation And Market Leadership In A Technology Industry, Wilson Zehr
Innovation And Market Leadership In A Technology Industry, Wilson Zehr
Walden Dissertations and Doctoral Studies
According to the Abernathy-Utterback (A-U) model, firms focus on technological product innovation early in the product lifecycle and then shift to process innovation as markets mature. However, there is no consensus on the forms that non-technological innovation can take. In addition, the A-U model, which guides innovators, does not include forms of non-technological innovation that are generally accepted by experts. In this study, a hybrid e-Delphi technique with an AHP decision model was used to evaluate the forms of innovation used to establish market leadership over the historical lifecycle of the personal computer industry in the United States. In Phase …