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Analysis Of Weight-Related Advertisements And Nutrition Articles In Popular Women's Magazines, Jennifer Cardall Jacobson Dec 2003

Analysis Of Weight-Related Advertisements And Nutrition Articles In Popular Women's Magazines, Jennifer Cardall Jacobson

Theses and Dissertations

Objective: The purpose of this study was to discover whether the weight-related messages and themes from food advertisements in women's magazines reinforce or contradict the messages communicated in nutrition-related articles focusing on weight control within the same magazines.

Design: Content analysis of 48 issues of weight-related content six popular women's magazines, 2001-2002. There were three magazines in each of two categories, "homemaking" and "health." All food and nutrition advertisements were analyzed (n=954), along with all nutrition articles (n=336). Advertisements and articles were identified as being either weight-related or non-weight-related. Type of food/product advertised, claims used to market the product, and …


Testing Two Food Frequency Questionnaires And Stage-Based Newsletters With Economically Disadvantaged Young Adults, Beth J. Williams May 2003

Testing Two Food Frequency Questionnaires And Stage-Based Newsletters With Economically Disadvantaged Young Adults, Beth J. Williams

Electronic Theses and Dissertations

One of the most important ways to decrease risk of chronic disease development is to consume ample portions of h i t and vegetables. However, less than one-third of young adults meet "5-A-Day" servings, and variety is limited. Economically disadvantaged young adults may be especially vulnerable and are a hard to reach audience. Many of the Cooperative Extension programs are designed to reach low-income audiences and assist them in making changes in knowledge, skills, attitudes, and dietary choices for nutritional well-being. The objectives of this study were, in Phase I, to test two food frequency instruments for feasibility of use …