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Articles 1 - 15 of 15
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U.S. Perceptions Of China In The Context Of The 2008 Beijing Olympics, Madeline Leigh Casey
U.S. Perceptions Of China In The Context Of The 2008 Beijing Olympics, Madeline Leigh Casey
Honors Theses
No abstract provided.
An Analysis Of The Social Networks Of Local Television Reporters, Lisa R. Honore
An Analysis Of The Social Networks Of Local Television Reporters, Lisa R. Honore
LSU Doctoral Dissertations
This study analyzed the personal and professional networks of four local television reporters using social network analysis methodology. Network analysis was carried out to the tertiary level allowing examination of demographic data for 773 individuals in the reporter networks. Analysis was conducted through the lens of media norms and routines and the sociological principle of homophily that states people are more likely to associate with people like themselves. Using as a guide, norms and routines and homophily literature as well as studies about the portrayal of minorities, the study examines how the social networks of reporters can determine how communities …
Culture And Persuasion Online: Predicting Attitudes, Cognitions, And Behavioral Intentions In A Culturally Diverse Online Marketplace, Gennadi Gevorgyan
Culture And Persuasion Online: Predicting Attitudes, Cognitions, And Behavioral Intentions In A Culturally Diverse Online Marketplace, Gennadi Gevorgyan
LSU Doctoral Dissertations
With an online experiment and a focus group, I examined the role of cultural appeals in online persuasive communication. The results of the study revealed that culturally oriented Web sites and online advertisements influence individual attitudes and behavioral intentions. These effects were particularly strong when cultural appeals were consistent across advertisements and their hosting Web sites. I observed the main effect of culture on persuasiveness of Web sites and advertisements both the American and the Chinese samples of participants. The results of the study did not, however, support the expectation that ethnic identity and need for cognition would interact with …
The Murrow Tradition: What Was It, And Does It Still Live?, Raluca Cozma
The Murrow Tradition: What Was It, And Does It Still Live?, Raluca Cozma
LSU Doctoral Dissertations
This dissertation explores the differences in the quality of radio foreign news and foreign correspondents between CBS during World War II and NPR during the Iraq War II. Triangulating quantitative and qualitative methods (content analysis, historical research, and in-depth interviews), this study proposes a model of quality foreign news to help determine what the Murrow tradition means. The model is then used to test if that celebrated tradition lives on in a non-commercial setting at NPR. The two-pronged model pulls together theories of mass communication and historical accounts to assess (1) the quality of the foreign correspondents at the two …
United States Propaganda In Iran: 1951-1953, Hakimeh Saghaye-Biria
United States Propaganda In Iran: 1951-1953, Hakimeh Saghaye-Biria
LSU Master's Theses
Using Jowett and O’Donnell’s system of propaganda analysis, the present case study concentrates on America’s dominant propaganda messages, techniques, and media channels used in Iran during the time period between 1951 and 1953. The chosen period is of historical significance since it entails the Iranian nationalization of oil crisis and the 1953 coup against the government of Prime Minister Mohammad Mosaddeq. The coup was the first CIA-sponsored covert operation against a foreign government and served as a model for subsequent operations elsewhere. An examination of the official correspondence of the major U.S. actors involved, as documented in the tenth volume …
Advocacy Groups In The Wake Of Hurricane Katrina: Who Shapes Coverage Of Wetlands Loss, Paul Harang
Advocacy Groups In The Wake Of Hurricane Katrina: Who Shapes Coverage Of Wetlands Loss, Paul Harang
LSU Master's Theses
Louisiana’s coastal wetlands provide a habitat for diverse wildlife, recreational opportunities for Louisiana residents and tourists, and an important natural buffer between communities and powerful hurricanes. Because they are disappearing at a rapid rate, coastal wetlands issues have been prominent in south Louisiana for decades. The catastrophic hurricanes of 2005 and 2008 have given the discussion an increased sense of urgency. Through this paper, I explore coverage of wetlands loss in local south Louisiana daily newspapers. Specifically, I try to determine how these papers frame the issue and illuminate how sources present in these stories participate in the construction of …
The Plame Game: Framing A Political Scandal, Misty Dawn Albrecht
The Plame Game: Framing A Political Scandal, Misty Dawn Albrecht
LSU Master's Theses
The media play an important role in society. They interpret political events, actions, policies, and scandals in a manner that citizens can understand. The media use frames to assist in interpretations and descriptions. They may create their own frames or use frames supplied by the political elites. Frames can also lead to biased coverage when used to omit details or present someone in a favorable or unfavorable manner. This study examines the frames the media used during the coverage of President George W. Bush’s first political scandal, the “Plame Game.” On July 14, 2003, Robert Novak exposed the identity of …
The Black Press As A Political Institution: How The Chicago Defender Portrayed Jesse Jackson And Barack Obama's Historical Presidential Campaigns, Cristina Mislan
The Black Press As A Political Institution: How The Chicago Defender Portrayed Jesse Jackson And Barack Obama's Historical Presidential Campaigns, Cristina Mislan
LSU Master's Theses
Since the inception of Freedom’s Journal in 1827, the black press has sought to elevate the black community as well as advocate for civil rights and justice. This thesis examines news coverage in the Chicago Defender, a prominent black newspaper that has created a public sphere for the black community. Specifically, this research reveals whether the newspaper framed Reverend Jesse Jackson’s 1988 campaign differently from President Barack Obama’s 2008 campaign. Furthermore, this thesis sought to reveal how a well-known black newspaper provided meaning for its readers about two black presidential candidates who adopted disparate political messages in order to appeal …
The Stereotypic Portrayal Of Women In Slasher Films: Then Versus Now, Chad Brewer
The Stereotypic Portrayal Of Women In Slasher Films: Then Versus Now, Chad Brewer
LSU Master's Theses
ABSTRACT In entertainment, the media often portray various social groups, including women, in certain negative ways and as having more negative qualities than other traditional social groups, such as white males. These portrayals provide viewers with ways of thinking about and acting towards members of a particular group, thus affecting communication and perception. This research seeks to analyze data on horror film stereotyping in a new way not by merely observing stereotypes of women in horror film, but by examining the content across time-periods and societal change. A textual analysis will compare 16 total films, 8 original films versus the …
Nutrition And Eating Habits In Adolescent Television Programs: A Content Analysis Of Food And Beverage Consumption On Popular Teen Television, Carly Nicole Dickson
Nutrition And Eating Habits In Adolescent Television Programs: A Content Analysis Of Food And Beverage Consumption On Popular Teen Television, Carly Nicole Dickson
LSU Master's Theses
Media research often argues that viewing certain media can significantly increase the likelihood someone will develop an eating disorder or become obese. This study uses social cognitive and drama theory to discuss how adolescents may learn nutrition information and eating habits by watching television programs. Since adolescence is when people form eating habits, this exploratory study will analyze the nutrition content in three top teen television shows. This quantitative content analysis found that the characters in teen television primarily have a healthy body size but consume unhealthy items. This may be sending a message to adolescents that unhealthy nutrition maintains …
A Comparison Of Foreign News Coverage In The Mercantile And Popular Press Of The 1830s, Virgil Ian Stanford
A Comparison Of Foreign News Coverage In The Mercantile And Popular Press Of The 1830s, Virgil Ian Stanford
LSU Master's Theses
The rise of the American penny press in the 1830s is thought of as a crucial moment in journalism history that precipitated changes in newspapers that are still evident today. Yet, many specific characteristics of the transition from a predominantly elite mercantile and partisan press to the popular penny press remain unknown, including the changes that occurred in foreign news coverage. This study will examine four newspapers, two mercantile and two penny, printed in New York City from 1830 to 1842. It will use quantitative content analysis of five variables – frequency, length, prominence, content, and presentation style – to …
The Changing Face Of The U.S. Military: A Textual Analysis Of U.S. Army And U.S. Navy Recruiting Advertisements From Pre-9-11 To Six Years Into The Iraq War, Maryann M. Rowland
The Changing Face Of The U.S. Military: A Textual Analysis Of U.S. Army And U.S. Navy Recruiting Advertisements From Pre-9-11 To Six Years Into The Iraq War, Maryann M. Rowland
LSU Master's Theses
In 2009, six years after the initial invasion of Iraq, the attraction of the "War on Terrorism" and the intense patriotism has faded. As a result, the military has watched the numbers of new enlistees steadily drop. The present study investigates whether the United States military has adapted its recruitment strategies in television advertisements to change its public image in the wake of the increasing unpopularity of the Iraq War and disillusionment with U.S. military operations in the broader "War on Terrorism." A textual analysis of U.S. Army and U.S. Navy recruiting advertisements that aired on national cable television during …
Forever New Orleans?: A Look Back And Beyond, Blair Alexis Broussard
Forever New Orleans?: A Look Back And Beyond, Blair Alexis Broussard
LSU Master's Theses
Natural disasters such as hurricanes can be cataclysmic for any city. This is especially true for cities that rely on tourism as an economic driving force. The inevitability of these disasters, even with extensive planning, contain variables for which cities cannot be prepared. Such was the case with Hurricane Katrina, which hit New Orleans in 2005. After the hurricane made landfall on August 29, 2005, New Orleans, the state of Louisiana and federal government officials faced a daunting task of recovering from the terrible natural catastrophe. Tourism was one of the hardest hit industries for New Orleans and the state …
Impact Of Endorser And Message Appeal On The Success Of An Online Aids Psa, Arti Kulkarni
Impact Of Endorser And Message Appeal On The Success Of An Online Aids Psa, Arti Kulkarni
LSU Master's Theses
This exploratory study investigated the impact of endorser type and message appeal on the success of an online AIDS public service announcement (PSA). The research sought to determine the main effects and interaction effects of endorser and message appeal on the measures of PSAs effectiveness (recall, recognition, attitudinal and behavioral). In order to achieve this goal, the research conducted a 3 X 2 factorial design experiment that manipulated three types of endorsers (celebrity, expert, and typical person) and two types of message appeals (emotional and rational) in the PSA. The researcher expected the expert endorser would be more effective than …
U.S. Public Diplomacy Toward Iran: Structures, Actors, And Policy Communities, Foad Izadi
U.S. Public Diplomacy Toward Iran: Structures, Actors, And Policy Communities, Foad Izadi
LSU Doctoral Dissertations
This dissertation is an in depth study of the structures, actors, and policy communities associated with U.S. public diplomacy toward Iran. Since 2006, the U.S. government has spent more than $200 million for its Iran-related public diplomacy via State Department "democracy promotion" programs, National Endowment for Democracy, and the Broadcasting Board of Governors. These initiatives promoted regime change in Iran, ignoring a substantial majority of Iran’s population opposed to U.S.-sponsored interventions. The study finds U.S. public diplomacy as it relates to Iran fits with the two-way asymmetrical model of public relations. The dissertation identifies 182 individuals who participated in the …