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Mass Communication

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Louisiana State University

Theses/Dissertations

2016

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Strategic Use Of Language In White House Twitter Communications, Margo L. Jolet Jan 2016

Strategic Use Of Language In White House Twitter Communications, Margo L. Jolet

LSU Master's Theses

Lippmann (1922) theorized that we understand our world through elites and the media because we cannot experience everything ourselves. We look to others to share their experiences with us. In this way, the media and elites tell us what is important in our world. Converse (1964), Zaller (1992), and Lupia (1994) argue that not only do elites and the media help us see what is important, but they draw out attributes of these issues to help us make political determinations congruent with our belief systems. In this thesis, I conduced two studies investigating candidate, party, and White House tweets about …