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Articles 1 - 7 of 7
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The Hidden Costs Of Hidden Costs, Gene R. Laczniak
The Hidden Costs Of Hidden Costs, Gene R. Laczniak
Marketing Faculty Research and Publications
This brief comment expands on the “long macro view” observation of Prof. Robert Lusch that human choices, including market choices, have massive and unseen costs. It is argued here that a central challenge for macromarketing scholars is to make transparent the hidden costs embedded in macromarketing systems and sub-systems so that their true complexity and heterogeneity are better understood. Distributive Justice demands such consideration.
Infrastructural Drivers Of Online Shopping: An International Perspective, Syed H. Akhter
Infrastructural Drivers Of Online Shopping: An International Perspective, Syed H. Akhter
Marketing Faculty Research and Publications
While online shopping expenditures have been increasing in both developed and developing economies, they still account for a small share of total retail sales. Significant differences also exist across countries in the amount of money consumers spend on a per capita basis on online purchases. The authors utilize the conceptual foundations of infrastructural framework to examine the effects of infrastructural drivers on online shopping expenditures in 43 countries. Findings show that per capita telecommunications investments and per capita gross national income are significantly associated with per capita online shopping expenditures. Privacy protection, Internet penetration, and credit card penetration were not …
Nutrition Labeling In The United States And The Role Of Consumer Processing, Message Structure, And Moderating Conditions, J. Craig Andrews, Scot Burton, Laurel Aynne Cook
Nutrition Labeling In The United States And The Role Of Consumer Processing, Message Structure, And Moderating Conditions, J. Craig Andrews, Scot Burton, Laurel Aynne Cook
Marketing Faculty Research and Publications
It has been since 1990 that the landmark Nutritional Labeling Education Act (NLEA) was passed in the United States, and since 1969 that the first White House Conference on Food, Nutrition and Health occurred. In the time since these important events, considerable research has been conducted on how U.S. consumers process and use nutritional labeling. An up-to-date review of nutritional labeling research must address key findings on the processing and use of nutrition facts panels (NFPs), restaurant labeling, front-of-pack (FOP) symbols, health and nutrient content claims, new labeling efforts (e.g., for meat products), and claims not regulated by the U.S. …
How Do Consumers Use Nutrition Labels On Food Products In The United States?, Yuanting Zhang, John T. Chen, Suohong Wang, J. Craig Andrews, Alan S. Levy
How Do Consumers Use Nutrition Labels On Food Products In The United States?, Yuanting Zhang, John T. Chen, Suohong Wang, J. Craig Andrews, Alan S. Levy
Marketing Faculty Research and Publications
This study examined how consumers use food labels in the United States. Based on the results from the cluster analysis, eight nutrition label questions from the Health and Diet Survey fell into 2 categories of label usage: for shopping or for dietary decisions. Survey respondents reported equal or more consideration of nutrition-label information for dietary choices than for shopping decisions in 2008 compared with prior survey years. Female consumers, frequent label users, well-educated, consumers aged 50 to 59, or consumers with any health issues were significantly more likely to use food labels for all kinds of purposes than their corresponding …
Religion-Motivated Enterprises In The Marketplace: A Macromarketing Inquiry, Thomas A. Klein, Gene R. Laczniak, Nicholas J. C. Santos
Religion-Motivated Enterprises In The Marketplace: A Macromarketing Inquiry, Thomas A. Klein, Gene R. Laczniak, Nicholas J. C. Santos
Marketing Faculty Research and Publications
This exploratory essay identifies and examines a variety of religiously affiliated or inspired enterprises operating in otherwise secular marketplaces. While explicitly recognizing that some marketplace manifestations of religion can be controversial, even dysfunctional, it argues for the evident macromarketing relevance of this project. The approach for analyzing what this paper refers to as “religion-motivated enterprises” (RMEs) consists of (1) a nominal classification scheme to illustrate and categorize the diversity of RME examples; (2) some foundational principles shared among major faith traditions that provide a basis for an RME ethos; and (3) basic propositions that, with future empirical testing, may explain …
The 2016 Jesuit Task Force Report On ‘Justice In The Global Economy:’ Analysis, Implications And Actions For Jesuit Business Schools, Gene R. Laczniak, Nicholas J C Santos
The 2016 Jesuit Task Force Report On ‘Justice In The Global Economy:’ Analysis, Implications And Actions For Jesuit Business Schools, Gene R. Laczniak, Nicholas J C Santos
Marketing Faculty Research and Publications
No abstract provided.
The Papal Encyclical Laudato Si’: A Focus On Sustainability Attentive To The Poor, Ann-Marie Kennedy, Nicholas J. C. Santos
The Papal Encyclical Laudato Si’: A Focus On Sustainability Attentive To The Poor, Ann-Marie Kennedy, Nicholas J. C. Santos
Marketing Faculty Research and Publications
This article seeks to reflect upon Laudato Si’, the papal encyclical on ecology and sustainable development, and uncover its apparent philosophical and practical approach to the environment. It begins with a discussion of paradigms of thought that outline the new ecological paradigm (NEP) suggested in the ecological literature, thereby helping to situate the ecosophy of Laudato Si’ within current thought. As we will show, Laudato Si’ differs from the NEP by linking the poor to our approach to sustainability and in its consideration of integral ecology. Specific principles for sustainability in business are then identified and strategic approaches are recommended, …