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Cuban Research On Information Literacy: An Analysis Of Published Literature, Carlos Luis González-Valiente
Cuban Research On Information Literacy: An Analysis Of Published Literature, Carlos Luis González-Valiente
Carlos Luis González-Valiente
Objective: perform a bibliometric characterization of Cuban research on information literacy (INFOLIT) based on the literature published from 2000 to 2013. Methods: substantiation was provided for conceptual notions about INFOLIT in the field of library and information sciences, and some interesting research antecedents were explored. Sixty-seven papers identified by the Ibero-America-Cuba INFOLIT Wiki-Repository were examined with the bibliometric indicators yearly productivity, authors, journals and term co-occurrence analysis, as well as type of documents cited, and most commonly cited journals and authors. Bibliometric maps and graphs were used to present the results obtained. Results: the topic has expanded since 2007. The …
Incorporation Of Information Science Graduates To Marketing Management Tasks, Carlos Luis González-Valiente, Magda León Santos, Zoia Rivera
Incorporation Of Information Science Graduates To Marketing Management Tasks, Carlos Luis González-Valiente, Magda León Santos, Zoia Rivera
Carlos Luis González-Valiente
The study aims to identify the possibilities offered by academic studies in Cuba for the training of information professionals as marketing managers. A theoretical analysis is conducted of the basic functions of marketing and its information dimension, the specific features of the work of the marketing manager, and the competencies developed by Curriculum D in information science graduates in the Cuban context. Based on the analysis of curricular contents and interviews with ten information professionals working as marketing managers, determination was made of some indispensable competencies which should be developed during the training and later on during service practice.