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International and Area Studies

Honors Theses

2015

Japan

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Otaku – A Case Of Assigned Identities, Steven O'Branovich Jun 2015

Otaku – A Case Of Assigned Identities, Steven O'Branovich

Honors Theses

With the international rise in popularity of anime and manga in the 1990s, Japan shattered its image as a nation of soulless salary men and robots and became an entertainment giant. Since then, anime has become an even larger force in the global cultural landscape, growing from a niche tape-trading market at science fiction conventions to inspiring large-scale conventions of its own. The driving force behind this expansion is a group of people known as otaku. Internationally, otaku are often defined simply as enthusiastic fans of Japanese popular culture and of anime and manga in particular. In Japan, however, the …