Digital Commons Network^™

Looking Inward: Higher Education Public Relations And Internal Communication, Kelly A. Campbell

Dissertations

There has been a decline in public good will toward institutions of higher education for nearly four decades. Resultantly, the public, media, and politicians call for greater transparency. It would be beneficial for institutions of higher education to utilize strategic means to communicate their stories, successes and brand directly to various publics. A critical, albeit often an overlooked public, are the employees of the university. They can serve as ambassadors for the university interacting with outside publics. In this capacity, not only do employees need to know information about their organization to function well at their positions, they also need …

Internal Communication At A Liberal Arts College, Rebecca J. Doering

Theses

The purpose for the policy manual is to inform all offices of the college of the administrative and management policies daily. These policies establish a method of communication for requests, coordination, approval, classification and issuance of standard operating procedures of the college.

Faculty, students and administration need guidelines for implementing objectives. The manual provides guidelines for implementing objectives . The manual provides guidelines for management policies and the functioning of the organization. More specifically, the manual is a means of determining how policy is reflected in the organizational structure and in the management practices.

The policy manual is a basic …