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Journal of Sorority and Fraternity Life Research and Practice

Journal

Critical discourse analysis

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Beyond June: (Re)Visiting Sorority/Fraternity Messages About Lgbtq+ Identities And Issues From 2020 - 2021, Michael A. Goodman, Aaron George, Sarah Simi Cohen, Lorae V. Bonamy-Lohve Jan 2023

Beyond June: (Re)Visiting Sorority/Fraternity Messages About Lgbtq+ Identities And Issues From 2020 - 2021, Michael A. Goodman, Aaron George, Sarah Simi Cohen, Lorae V. Bonamy-Lohve

Journal of Sorority and Fraternity Life Research and Practice

In this critical discourse analysis (CDA), we examine 140 inter/national social sorority and fraternity organizations and their messages– and lack thereof–regarding lesbian, gay, bisexual, transgender, and queer (LGBTQ+) identities and issues. Just 1.24% (507) of total posts (40,778) during 2020-2021 were about LGBTQ+ identities and issues. Despite the immense increase in LGBTQ+ recognition for most sororities and fraternities during Pride Month (June), CDA allowed us a criticality of these messages, both within and outside of Pride Month. Recommendations include being explicit about “LGBTQ+” framing, and also call for continued research to understand how organizations and members engage online.