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The Unprecedented Assimilation Of Mobile Telephony In Ireland: A Phenomenon Of The Celtic Tiger Era Or A Result Of Cultural Traits?, Andreas Scheibelhut

Masters

Following the universal acceptance of mobile telephony the once elitist gadget has become an indispensable democratic tool of everyday communications over the last three decades. Controversially, this thesis illustrates that its level of both adoption and usage did not develop in a similar homogenous pattern in selected OECD countries. In particular, the Irish performance is rather astonishing given the speed of adoption as well as the exceptional high revenue figures achieved by the wireless operators. Consequently, this work determines a selection of factors that drive and encourage both the adoption and usage of cellular telephony in Ireland. The Irish experience …