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Louisiana State University

2015

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Money, Power, Respect: Philanthropic Giving Of African American Alumni Of Predominately White Institutions, Melvin Jonathan Jackson Jan 2015

Money, Power, Respect: Philanthropic Giving Of African American Alumni Of Predominately White Institutions, Melvin Jonathan Jackson

LSU Doctoral Dissertations

As colleges and universities throughout the United States face economic downturns that translate into budget reductions, hiring freezes, and academic program dissolution, it is becoming increasingly more pertinent to secure valuable alumni donations to meet the financial and budgetary needs of these institutions. African American alumni of Predominately white Institutions (PWIs) have often been an overlooked resource for colleges and universities soliciting philanthropic donations. This study will explore the relationship between African American alumni and their Predominately white alma maters and how this relationship affects philanthropic giving to the institutions. In addition to exposing the stimulus for giving to their …